Senior Data Scientist - Marketing

Job Description

Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the US and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

About the Team

The Core Analytics Team is a centralized function to provide data-driven insights and capabilities for our business stakeholders. We collaborate closely with our Marketing, Product, and Engineering teams to deliver the best marketing experiences to our customers and maximize return on marketing investment for Roku.

About the Role

Roku is looking for a Senior Data Scientist to join our Core Analytics team supporting Marketing Technology. This individual will be integral to accelerating Roku’s web development to make Roku.com a hub for content discovery across free ad-supported and paid subscription channels, device discovery and purchase, and much more. In collaboration with web product, marketing technology, and other stakeholders this role will be responsible for conducting deep dive analyses to identifying opportunities for development, designing and analyzing A/B tests of new web features, and building reporting tools for rapid, accurate, and actionable insights. Key to the role will be a focus on robust quantitative methods, ability to integrate data and insights from multiple different sources, attention to detail, curiosity, and strong problem-solving skills.

What you'll be doing:

• Design and execute A/B tests to optimize performance across Roku’s websites
• Build reporting data pipelines and dashboards to ensure stakeholders can access accurate, timely, and actionable insights from multiple data sources (e.g. Google Analytics, Roku’s internal databases)
• Work directly with stakeholders to understand key business questions that will accelerate and optimize web for Roku
• Analyze structured and unstructured data and communicate insights to help stakeholders solve business problems, identify trends and make data-driven decisions
• Deliver presentations to clearly and effectively communicate findings and recommendations to stakeholders
• Translate complex technical topics into clear business recommendations
• Provide feedback directly to leadership and stakeholders across the company on performance of various initiatives and untapped opportunities
  

We're excited if you have:

• A bachelor’s degree and extensive experience of advanced analytics experience or a Masters/Ph.D
• Expertise in web analytics and dashboarding tools (e.g. Google Analytics)
• Expertise in SQL, R, Python or other programming language to query data and perform analysis
• Expertise in A/B testing
• Hands on experience with visualization tools like Tableau or Looker
• Have a bias towards action in resolving issues and operate in a high-energy, fast-paced environment

Benefits

Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.

The Roku Culture

Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.

We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.

To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.

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