Global Marketing Lead

Job Description

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.

The Team and Role:

We are seeking an experienced and dynamic Marketing leader to oversee all business groups, including the Play group, and support for Ultimate Ears. The ideal candidate will have a proven track record of driving growth, brand strategy, and team leadership in a fast-paced environment. This role requires a strategic thinker, creative innovator, and effective leader who can manage multiple teams and deliver impactful marketing initiatives.

Your Contribution:

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you’ll need for success at Logitech. In this role you will:

Key Responsibilities

Strategic Leadership:

• Develop and implement comprehensive marketing strategies for all business groups (Work, Play, and Ultimate Ears) to achieve business objectives and drive growth.
• Align marketing plans with overall business goals, ensuring consistency and synergy across all groups.
• Conduct market research and analysis to inform strategic decisions and identify opportunities for growth.

Campaign Management:

• Oversee the planning, execution, and optimization of multi-channel marketing campaigns, including digital, social media, email, and traditional marketing.
• Ensure all campaigns align with brand guidelines and deliver measurable results.
• Collaborate with business groups, commercial, site experience and creative teams to produce compelling and effective marketing materials.

Team Leadership:

• Manage and mentor a high-performing marketing team, fostering a culture of innovation, collaboration, and excellence.
• Provide guidance and support to team members, helping them to achieve their professional goals and deliver high-quality work.
• Manage relationships with internal groups, external agencies and vendors to ensure effective execution of marketing initiatives.

Brand Management:

• Enhance and maintain brand equity across all business groups, ensuring a consistent and compelling brand presence.
• Develop and execute strategies to increase brand awareness, engagement, and loyalty.
• Monitor and analyze brand performance metrics, providing insights and recommendations for improvement.

Performance Analysis:

• Collaborate with the Business Insights team, using data-driven insights to optimize future efforts.
• Determine key performance indicators (KPIs) and metrics for various efforts to measure the effectiveness of marketing activities.
• Provide regular reports to senior management on marketing performance and ROI.

Collaboration and Communication:

• Work closely with cross-functional teams, including sales, product development, and customer service, to ensure alignment and support for marketing initiatives.
• Communicate marketing strategies and plans to internal stakeholders, ensuring understanding and buy-in.
• Represent the marketing department in senior management meetings, providing updates and insights on marketing activities and performance.

Key Qualifications:

For consideration, you must bring the following minimum skills and experiences to our team:

• Proven experience in marketing, with at least 5 years in a management role.
• Track record of developing and executing successful marketing strategies and campaigns.
• Strong understanding of digital marketing, social media, and e-commerce.
• Excellent leadership, communication, and interpersonal skills.
• Ability to manage multiple projects and teams simultaneously in a fast-paced environment.
• Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
• Passion for innovation, creativity, and continuous improvement.

Preferred Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA or advanced degree preferred.

Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.

Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!

This position offers an annual base salary typically between $ 100,300 - $ 223,800 depending on location and experience.

In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills.

Logitech offers benefits such as Medical Coverage, Dental Coverage, Vision Coverage, Traditional and Roth 401(k) Plans, Flexible Spending Accounts, Employee Share Purchase Plan (ESPP), Basic and Additional Life Insurance, Disability Coverage, Adoption and Surrogacy Assistance, Tuition Reimbursement Plans, Commuter Benefits, Paid Time Off, Paid Holidays, Bereavement Leave, and Paid Parental Leave.

Logitech also offers Wellness Programs, Health Savings Account Plans, access to Expert Medical Opinions, Identity Theft Protection, Breast Milk Delivery to Nursing Mothers on Business Travel, access to a Group Legal Plan, Donations Matching Programs, Employee Product Discounts, and access to Auto, Home, and Pet Insurance.

All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process, and need an alternative method for applying, you may contact us toll-free at +1-510-713-4866 for assistance and we will get back to you as soon as possible.

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