Sr. Product Marketing Copywriter

Job Description

On our path to becoming the world’s favorite way to shop, we’re assembling an unparalleled global talent network, accelerating individual careers, and disrupting entire industries. We are on a mission to liberate humanity from all the meaningless time spent managing their purchases and finances, so they can do more of what they love. We’re in search of global talent eager to embrace our atmosphere and defy their own expectations. Klarna is a leading global payment and shopping service that provides smarter and more flexible shopping experiences to millions of customers worldwide. We are looking for a highly skilled and creative Senior Product Marketing Copywriter to join our expanding team and contribute to the successful development of our media and ad tech solutions. As a Senior Product Marketing Copywriter, you will collaborate in developing positioning and messaging that conveys Klarna’s product value propositions. Your responsibilities include supporting the creation of product launch materials, sales enablement content, messaging frameworks, and campaigns that generate pipeline. This is a high-impact, high-visibility role working closely with leadership and shaping world-class product marketing. In this fast-paced, dynamic start-up environment, you will work cross-functionally in a creative, entrepreneurial culture. We need someone who can take ownership of content strategy and extend Klarna’s product marketing reach. If you have a passion for strategic storytelling, we want to hear from you.

What will you do?

• Support the development of compelling content including positioning statements, messaging frameworks, sales enablement materials, and campaign assets that elevate Klarna’s products and solutions.
• Collaborate with product marketing, sales, and executive leadership to assist in go-to-market strategies and product campaigns.
• Help drive end-to-end product launches including announcements, web pages, one-pagers, emails, and other enablement touchpoints.
• Work closely with Product, Design, and Marketing to produce content that inspires action.
• Develop engaging and compelling content for a variety of formats including but not limited to deck presentations, webpages, one-pagers, product landing pages, emails, and other marketing materials to support product adoption.
• Lead the creation of co-marketing multi channel content, ensuring alignment with our merchants and maintaining the high quality and consistency of all content output.
• Collaborate with different product stakeholders to support various communications and marketing initiatives.
• Work autonomously to take briefs from strategic concepts through to quality execution.
• Implement process improvements to optimise content production workflows, ensuring scalability and adaptability for cross-market content requirements.

What will you have?

• Minimum 5+ years experience in a product marketing copywriting writing role, preferably within the ad tech and martech industry.
• Proven track record in creating content for a variety of formats such as landing pages, emails, webinars, and training onboarding materials.
• Exceptional writing, editorial and editing skills, with a keen eye for detail.
• Strong understanding of digital marketing channels and best practices, with a particular emphasis on CRM systems. Experience of collaborating with cross-functional teams including Product, Design, and Marketing to create engaging and persuasive content that drives awareness, consideration, and conversion.
• Proven ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Experience in optimising operations and workflows for efficiency.

Nice to have:

• Both B2B and B2C experience.
• Strong understanding of marketing principles, SEO and content.
• Experience in co-marketing campaign content creation is a plus.

Language Skills:

• Proficiency in English is required.
• Knowledge of additional languages such as Spanish, French, German, Portuguese, or any Nordic language is a plus.

What we offer: Diversity & Community With our diversity of skills, perspectives and backgrounds, we can create, innovate, and disrupt like no other. Diversity is part of who we are, and essential to our success. Ownership & Impact Here, every voice matters. We’re organized into hundreds of small teams, each run like a start-up, focused on their own problem-space. Trust & Collaboration Successes and failures are won together at Klarna in a melting pot of teams. Win, lose, and learn, we’re on this path together. If you love what you do, you should love where you do it. We appreciate that everyone’s different and has their own preferences of where and how to work. We genuinely believe in the power of regular face-to-face interactions in building close connections with our teams, but we also strongly believe people can work effectively remotely. This means that combining both is the key to success. At Klarna, You can choose between working from the office, hybrid within your employment country, or even outside of it for up to 20 working days per year. Flex it up!  Challenges & Rewards We take a very Swedish approach to benefits. Support for parents, health and wellness perks—we’ve got you covered. About Klarna Since 2005 Klarna has been on a mission to revolutionize the retail banking industry. With over 150 million global active users and 2 million transactions per day, Klarna is meeting the changing demands of consumers by saving them time and money while helping them be informed and in control. Over 450,000 global retail partners, including H&M, Saks, Sephora, Macys, IKEA, Expedia Group, and Nike have integrated Klarna's innovative technology to deliver a seamless shopping experience online and in-store. Klarna has over 6,000 employees and is active in 45 markets. For more information, visit Klarna.com It is our commitment that every qualified person will be evaluated according to skills regardless of age, gender, identity, ethnicity, sexual orientation, disability status or religion. Please refrain from including your picture and age with the application. Apply for this job