Senior Manager, eCommerce Merchandising and Marketing

Job Description

Job Summary

The position is responsible for assisting Central Division’s overall e-commerce sales, base management, and marketing activities from Xfinity.com and affiliate distribution channels. Job serves as the primary contact to direct, oversee, analyze, and influence national sales channels at all points of the sales funnel for each channel. This includes responsibility and oversight of consumer offer strategy, onsite and offsite merchandising, test design and monitoring, and digital retention. The successful candidate will possess a blend of digital marketing and sales, online sales distribution, and analytical skill sets while also able to work well in a matrixed environment through influence and personal leadership.

Job Description

Core Responsibilities:

• Establishes and executes directly and through others the organization’s e-commerce sales, retention, and marketing strategy to attain consumer product gross add target expectations from the .com channels supporting both the residential and small to medium business (SMB) business units
• Sales channel funnel management responsibility to measure, identify performance gaps, and develops go-to-market strategies including contingency planning
• Partners with and holds accountable the national sales channel leadership and support teams to deliver on results, marketing, and sales plans, etc.
• Ownership of optimization of results and customer experience. As needed, lead test & learn execution in coordination with testing team, and other program stakeholders.
• Partners with Analytics and Insights team on gathering reporting insights to drive better understanding of the underlying business performance. Being close to the performance metrics is critical to success.
• Actively participates in overall ecommerce strategies to drive unit growth and increase channel share.
• Partner with and collaborate with other teams on leveraging feedback from various sources to influence development roadmap for improvements to digital customer experience.
• Regularly presents optimization strategies and execution plan to Senior Leadership
• Is involved with setting gross add/connect targets, budgets, and forecasts for the .com and affiliate sales channels
• Must be innovative, proactive and a strong team player with the ability to handle and prioritize multiple projects with attention to detail in a dynamic, fast-moving environment
• Ability to handle ambiguity, juggle many tasks at once and quickly shift from one situation or task to another.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team - make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Respect and promote inclusion & diversity.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer:

• This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Comcast is an EOE/Veterans/Disabled/LGBT employer.

Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other basis protected by applicable law.

Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

7-10 Years

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.