Digital Specialist - Marketing

Job Description

Company Description

Do you love content and online strategy management? Do you have at least 3-years of experience working in these areas? If yes, we want to talk to you! We are curious about your successful path along your career and we want to see your achievements and major contributions to your previous employers.

During our chat, besides considering your experience, main achievements and contributions and your educational background, we will evaluate your ability to gather consumer insights, presentation and communication skills, how good you are working on cross-functional teams, your ability to build relationships and, of course, your organization and flexibility. Even knowing that Bosch is an amazing company to work, we want self-motivated people, the team and other departments people will be thankful for that!

If you think that you will check positive for all topics above but still want to impress, tell us that you have previous experience in B2B companies. It will be a plus for you!

Bosch Thermotechnology in North America In North America, Bosch Thermotechnology is a leading source of high quality heating and cooling systems. In particular, the company offers BOSCH tankless, point-of-use and heat pump electric water heaters, Buderus floor-standing and wall-hung boilers, FHP geothermal systems as well as smart thermostats, controls and accessories.

Bosch Thermotechnology is committed reinventing energy efficiency by offering smart products that work together as integrated systems enhancing the quality of your life in an ultra-efficient and environmentally friendly manner.

Job Description

Keeping online strategy in the marketing loop and show its relevance to the business, following trends and right measurement in each channel. Evaluate trends, channels and communication formats in order to increase engagement and total followers.

Main topics of responsibility

Managing SEO and AdWords campaigns

Create and monitor products, events, or promotional landing pages

Website maintenance

Website global projects

Dealer locator management

Eblasts

Analytic reports, dashboard

Social Media Management (content, posts schedule, addressing customers questions, comments monitoring, etc.)

Support IoT Manager on apps and digital projects

Support online sales team developing content and ads to achieve sales goals

Travel Expectation: Up to 10%

Qualifications

Basic Qualifications:

• BA/BS degree in Marketing, Business or Online Strategy
• 3+ years of experience working in Digital Marketing or e-commerce environment
• 3+ years of experience categorizing, developing, distributing, and measuring digital content
• 3+ years of experience with B2B2C best practices of the main social media channels, which content and approaches work on each and why
• 3+ years of managing multiple projects and competing priorities
• 3+ years of experience with MS Office, Adobe suite, web content management systems, Google Analytics and Hubspot
• 3+ years of experience with leading web design and development platforms and technologies

Additional Information

By choice, we are committed to a diverse workforce - EOE/Protected Veteran/Disabled.

Indefinite U.S. work authorized individuals only. Future sponsorship for work authorization unavailable.

Job Location