Manager II, Creative Brand Strategy

Job Description

RollWorks is looking for Manager II, Creative Brand Strategy to join the Marketing team and produce fresh, innovative work that translates complex ideas into compelling materials and digital experiences for sophisticated B2B audiences. This role reports into the Director, Communications & Content and will be responsible for driving the creative vision and strategic execution necessary to bring the RollWorks brand to life across all types of marketing channels, including RollWorks.com.

At RollWorks, we’re excited about the brand we’re building and embody these abide by a few fundamental guiding principles:

• Sharp: We are data-driven and good at breaking down complex concepts into digestible insights.
• Audacious: We have audacious goals, and we’re not afraid to fail. We challenge the status quo.
• Supportive: We’re encouraging and approachable. We’re driven to help our customers succeed.
• Bright: We know B2B. We’re smart, but we’re not know-it-alls—we respect that our customers are smart too. Oh, and we always appreciate a good pun.
• Approachable: We’re clear and concise. Our tone is natural, conversational, and engaging. We write like we speak.
• Encouraging: We’re in this together. We understand your challenges. We’ll inspire, motivate, and push you.

The Manager II, Creative Brand Strategy will share our passion for the brand we’re building, as well as our passion for helping our customers thrive through account-based marketing. This is a high-visibility role with the potential to make a lasting impact across the organization and influence our brand awareness as we push forward on our mission of democratizing ABM.

This role is open in our San Francisco, New York City, Salt Lake City offices, or Remote.

Proof of COVID-19 vaccination is required to enter a US NextRoll office. Please notify us to request accommodation.

Not sure that you might not be perfect for this role? You should still apply! We’ll review your application for other opportunities. We're always on the lookout for dedicated people and we're committed to developing each employee's career with over 1,800 training classes offered every year.

The impact you’ll make:

• Own the creative vision for RollWorks across all assets, including digital advertising, experiential, video, website, print, and sales collateral
• Collaborate across the RollWorks Marketing team to translate brand marketing objectives into clear and motivating marketing and advertising campaigns
• Orchestrate and lead both small-scale and large-scale projects, harnessing strategy, compelling content, digital and brand design, and technology to ensure results optimally address marketing goals and challenges
• Collaborate with product marketing and demand gen teams, as well as additional partners across the BU, to ensure their work aligns with the brand expression guidelines

The skills you’ll bring:

• Deep experience crafting integrated B2B campaigns in a technical category, across all marketing channels, with heavy emphasis on digital and web
• Background in leading complex B2B brand initiatives and marketing/advertising campaigns, from developing vision and the messaging platform to coordinating production on time and budget through to execution
• Strong creative vision with an understanding of business objectives, and the ability to translate business objectives into compelling experiences that motivate audiences, drive conversions, and build brand awareness
• Highly skilled with coordinating and directing outsourced creative freelancers and agencies
• Proficient in project and time management skills; ability to balance multiple priorities under tight deadlines, in a lively, evolving, fast-paced environment

Benefits and perks:

• Competitive salary and equity
• 100% employee coverage for medical, dental and vision premiums
• Short and long term disability benefits at no cost to the employee
• Basic life and AD&D insurance at no cost to the employee
• 401K Plan (Pre-tax and Roth)
• 4 weeks of paid time off and work/life balance
• Up to 12 weeks of paid family leave (care for a family member, bond with a new child, etc.)
• Up to 6 weeks of paid disability leave (up to 12 weeks for pregnancy disability leave)
• Join a community of fellow Rollers as a member of one of our Employee Resource Groups
• Ample opportunities to volunteer with local organizations with NextRoll Gives Back

About RollWorks:

RollWorks, a division of NextRoll, offers ambitious B2B companies an account-based platform to align their marketing and sales teams and confidently grow revenue. Powered by proprietary data and machine learning, RollWorks’ solutions address the needs of organizations large and small—from those with best-in-class ABM programs to those just beginning their exploration. RollWorks empowers teams to identify their target accounts and key buyers, reach those accounts across multiple channels, and measure program effectiveness in their system-of-record. Learn more at www.rollworks.com .

We are committed to building diverse teams of “Rollers” and are proud to be an equal opportunity employer. All applicants will receive consideration without regard to race, color, ancestry, sex, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, citizenship, genetics, disability, age, veteran status or other characteristics. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please notify us to request accommodation.