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Partner Marketing Manager

Dialpad

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Job Details

Location: Pedal Anywhere, 611, Eastlake Avenue East, South Lake Union, Capitol Hill, Seattle, King County, Washington, 98109, USA Posted: Apr 12, 2022

Job Description

Work Beautifully

Dialpad is where work comes together—one, beautiful workspace for anywhere communication & collaboration. With the industry’s most innovative business phone system, unlimited text and team messaging, one-click video meetings, and the world’s most advanced AI Contact Center—Dialpad is completely transforming how the world works together.

Our People. Our Culture.

At Dialpad, we believe that when the right people come together, anything is possible. We’ve created an incredible, passionate, and welcoming culture that truly makes Dialpad an amazing place to work. We also place equity, balance, and belonging at the heart of everything we do.

At Dialpad, work isn’t a place you go, it's a thing you do. And we don’t just build products for anywhere workers—we are anywhere workers. With offices in the Bay Area, Austin, Vancouver, Waterloo, Tokyo, London, Sydney, and Bangalore to support our hybrid workers, and remote workers around the world, we are dedicated to building a diverse workforce, where each individual is welcomed and valued for their different perspectives and contributions.

Join The Movement

After founding Google Voice and radically transforming consumer communications, our founders set out to completely transform the way the world works together. With over $2B in valuation and funding from Google Ventures, Andreessen Horowitz, OMERS Growth Equity, ICONIQ Capital, Felicis Ventures, Work-Bench, Scale Ventures, and other top VCs, Dialpad attracts top talent from leading tech companies, and every member of our team plays an essential role in creating dynamic products that enable workers to collaborate and be productive from anywhere.

About The Role

At Dialpad, the Partner Marketing Team is responsible for supporting go-to-market efforts to and through partner relationships. The team helps shape strategy, recruit new partners, build a world class partner ecosystem, and manage the entire lifecycle of partner relationships. Partner marketing managers are aligned to our external partners (technology partners, ISV partners, channel partners, integration partners), internal partners (channel marketing, business development, channel sales), and act as a hub for all marketing activity. The Partner Marketing Team is looking for a Partner Marketing Manager to help support these efforts.

The Partner Marketing Manager will support partner recruiting, activation, and engagement. From alignment with channel sales, demand generation, product marketing, comms, creative, and sales enablement, the Partner Marketing Manager will execute on the following:

  • Support recruitment and lead generation of net new partners through the management and execution of events, paid ads, email campaigns, webinars, and content creation
  • Produce impactful channel content necessary to support the channel communications strategy and outline a plan to execute. This includes leveraging/refining existing content and vehicles and creating new content and vehicles
  • Own and manage the partner success portal through content updates, working with sales enablement on new training, and tracking partner engagement and growth
  • Collaborate with channel managers to develop a strong GTM plan for partners and manage co-marketing activities such as events, webinars, etc. Support product marketing launches and announcements with to-partner communications
  • Develop ISV partner marketing programs, provide marketing support and produce deliverables such as one-pagers, landing pages, social media campaigns, etc.
  • Manage the end-to-end build of marketing programs for partner recruitment and activation by collaborating with creative teams, product marketing, and sales teams
  • Work with internal and external teams on scope of work, project timeline, and resourcing needed for effective execution of partner marketing deliverables
  • Produce deliverables including but not limited to site/blog/social content, webinars, events, sales collateral, and content
  • Measure and report on effectiveness of partner marketing programs and activities

Professional Experience and Skills

It’s essential that Dialpad’s Partner Marketing Manager have stellar communication, presentation, problem-solving and project-management skills. We expect our Partner Marketing Manager to have elevated soft skills that enable them to work well with different personality types — all while juggling various projects.

Qualifications
  • 3-5+ years of related partner marketing/demand gen experience
  • Experience working in early stage programs where processes are loosely defined and constantly being improved
  • Channel Marketing and/or Channel Communications experience (Marketing & Communicating “To” partners)
  • Familiarity and experience with B2B omni-channel/demand gen marketing tactics (E.g. social, digital advertising, website, email marketing, content marketing, PR, and events)
  • Experience working with Salesforce
  • Team oriented, creative, adaptable, driven, and attention to detail
  • Data-driven decision maker with experience analyzing and reporting on program results
  • Experience working in high-growth, B2B start-up environments
  • Comfortable working with remote teams located in multiple regions across the globe
  • Excellent written and oral communications
  • Stellar project management skills
  • Experience working in telephony/collaboration space is a plus

Benefits

Culture

We’ve been named a Top Workplace seven times because we truly live and breathe our culture. In alignment with one of our core values, “Skill & Will,” we strive to bring on only the most passionate and talented people to our team. Collectively, Dialers work together to solve problems that help the everyday worker. We foster a collaborative environment where people are elevated, wins are celebrated, and development is encouraged.

Compensation and Equity

Teamwork makes the dream work. Recognizing that our talented and committed team members drive our success, Dialpad offers competitive salaries in addition to stock options because each Dialer participates in our success.

Healthcare and Wellness

An apple a day keeps the doctor away—and it doesn’t hurt that we offer great options for medical, dental, and vision plans for all employees. In addition, we offer resources for you through our Employee Assistance Program. We even offer a monthly stipend to help cover your gym membership costs and offer a variety of wellness events to attend. Who wants to join a fitness class, a zen session, or a cooking class? That and more are available to all Dialpad employees!

Equity, Balance, and Belonging

At Dialpad, we value the humanity that makes each of us unique. We strive to ensure everyone is supported equitably, and Dialers are free to bring their full selves to work each day, and celebrate others doing the same. We champion the intersectionality that exists between gender identity, ethnicity, age, disability status, and the many other aspects of our greater humanity.

Flexible Work Accommodations

These days, it’s business as unusual. That’s why we offer a monthly stipend to help cover your cell phone and home internet. We also cover costs for home office equipment and encourage employees to take advantage of our generous time off and vacation policy.

Education

We believe in your future as much as you do! That's why we offer a yearly stipend for continued learning and education expenses.

Dialpad is an equal opportunity employer. We are dedicated to creating a community of

inclusion and an environment free from discrimination or harassment.

About Dialpad

Dialpad offers a cloud-based business phone solution simplified for every business.

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