Marketing Campaign Manager

Job Description

This is Adyen

Adyen is the payments platform of choice for the world's leading companies, delivering frictionless payments across online, mobile, and in-store channels. Our team members are motivated individuals that help each other do remarkable things every day. We face unique technical challenges at scale and we solve those as a team. And together, we deliver innovative and ethical solutions that transform the way the world pays.

We took an unobvious approach to starting a payments company, building a platform from scratch. Now, Adyen serves the world's brightest companies like Facebook, Uber, L'Oreal, Casper, Bonobos and Spotify.

Marketing Campaign Manager, UK

Adyen is looking for a marketing campaign manager to build innovative cross channel programs to engage our UK target audiences, increase brand awareness and support the sales funnel.

The role includes working cross-functionally across sales, SDR, partnerships, content and design. In this role, you are responsible for planning and executing the delivery of ABM campaigns across a range of sectors.

The successful candidate is passionate about outbound marketing and thrives in a commercial environment and enjoys driving leads, converting them to opportunities.

Your responsibilities:

• Work closely with Demand Generation Team Lead to organise and plan outbound campaigns;
• Develop messaging for email marketing campaigns, landing pages and social posts;
• Build target lists for marketing and SDR outreach using tools such as Tami, Salesforce and sometimes LinkedIn;
• Working with demand generation suppliers for syndicating content and measuring the effectiveness of working together;
• Establish, track, and improve response rates, conversion rates, pipeline, and ROI. Address and implement action plans to address gaps;
• Using a marketing automation tool (Marketo) and Salesforce to set up campaigns and nurture programmes.

Your background:

• Three or more years’ experience in a multi-dimensional marketing role, with experience in marketing campaign planning and execution;
• Strong communication and interpersonal skills, which allow you to quickly build rapport with teams across different functions;
• You like to understand the ROI of marketing activities and foster an iterative way of working and learning to drive strong results;
• A strategic and commercial mindset, with a proven track record of liaising with commercial functions to deliver impactful marketing programs.

Our Diversity, Equity and Inclusion commitments

Our unobvious approach is a product of our diverse perspectives. This diversity of backgrounds, cultures, and perspectives is essential in helping us maintain our momentum. Our business and technical challenges are unique, we need as many different voices as possible to join us in solving them - voices like yours. So no matter where you’re from, who you love, or what you believe in, we welcome you to be your true self at Adyen.

Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does it sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application.

What’s next?

Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 3 business days. Our interview process tends to take between 3 or 4 weeks to complete. Don’t be afraid to let us know if you need more flexibility.