Marketing Manager, Italy & Southern Europe

Job Description

Help shape the next generation of ecommerce for the next generation of consumer.

About the team

The Marketing Team at StockX empowers our customers to participate in the current culture marketplace by providing concise and captivating data and storytelling about the products, people, and communities that make StockX possible. Furthermore, we drive activation, engagement, and retention through a variety of growth and performance tactics from a global + local point of view.

Our collaborative team of marketing and culture professionals provides insight for our customers to engage with the full range of product categories, from their first experience to establishing long-term brand loyalty. From global and regional campaigns, segmented and data-driven customer retention, strategic planning, performance marketing, innovative community and brand partnerships, relevant editorial features and series, and outstanding design, we understand what matters most to our customers: authenticity. When you join the Marketing Team, you will work on the frontline of customer experience ensuring that our customers stay up to date and are ready to Access the Now. Interested in joining the team? Learn more about the world of StockX through our Magazine , IG, and live marketplace .

About the role

The Marketing Manager, Italy & Southern Europe will spearhead marketing initiatives as we expand into this key European Market. The right person is passionate and knowledgeable about Sneakers and Streetwear, their consumers and the media landscape. You should be a self-starter who loves working alongside cross-functional teams to develop consumer-focused initiatives that help drive awareness and transactions on the StockX platform. You will be responsible for understanding consumer needs/motivations, identifying market opportunities through research and analytics, and driving measurable results. The ideal person has an analytical mind-set, excellent marketing intuition, and thrives on crafting and executing compelling marketing programmes.

As Marketing Manager, Italy & Southern Europe, you will be an integral member of an exciting, hyper growth company as we continue to expand our service globally. If you enjoy working in a start-up culture, where ambiguity inspires your creativity, StockX may be the place for you.

What you will do

• Create, develop and execute a comprehensive marketing plan that will raise awareness, and drive customer acquisition and retention to deliver our growth objectives in Italy
• Localise our campaigns and champion dedicated activities for the Italy/Southern Europe Markets. To include cultural marketing, affiliate partnerships, social media, PR, events, content, on-platform promotions and market research
• Build and manage roster of strategic partners content creators to drive cultural relevance and delight with the Italian audience
• Help create content to help position StockX as a thought leader, including content development, reports, infographics, email campaigns, SEO initiatives, blogs, etc. analyse and measure the performance to maximise reach and effectiveness
• Lead and collaborate with cross-functional stakeholders (including Product, Content, PR, Design, Digital Marketing, Retention, Engineering stakeholders and more) based in London and in the USA
• Build a strong understanding of the broader StockX ecosystem and competitive landscape to develop strategic product feedback and positioning
• Track metrics and success criteria for all marketing programmes and activities

About you

• Fluency in Italian & English
• Proven professional experience in a digital-focused marketing role , with experience developing and executing a marketing plan across channels
• Previous experience of marketing an e-commerce platform is a plus
• A deep knowledge of the Italian market and excellent command of the key marketing channels (social, email, events etc).
• Experience problem solving and tackling problems with a creative mind-set, creating recommendations and action plans for solving those problems.
• Proven project management skills
• A good understanding of the StockX model and our categories
• This role will be embedded in the European team at our London HQ with frequent travel between Italy and UK

About Us In a world where consumers increasingly value self-expression and individuality, the market for hard-to-find fashion, collectibles, and electronics has never been hotter. Our global platform offers unique access to current culture while our data-driven, bid-ask model provides buyers with the real-time visibility to know they’re getting a fair price. With key leadership and an inspiring vision in place, we believe we’re poised for significant growth: into new product verticals, new audiences, and new geographies. To get there we’re looking for flexible, all-in teammates who are excited by ownership and the opportunity to take on emerging challenges. If you’re a doer who’s ready to solve tough problems with plenty of laughs along the way, we’d love to hear from you. We welcome, embrace, and respect all dimensions of diversity. We’re committed to creating an inclusive environment where all team members are valued, supported, and respected—and no, you don’t need to know a thing about sneakers or fashion. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. This job description is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. However, this job description is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities or working conditions associated with the position. StockX reserves the right to amend this job description at any time.