CRO Strategist

Job Description

3Q/DEPT is leading the disruption of the growth marketing industry by turning our clients into market leaders and household names across the B2C, B2B, ecommerce, and FinTech verticals. We’re independent and values-driven, and the way we work reflects our Silicon Valley roots: we're relentless, curious, and accept no limits in driving growth for our clients and each other.

We offer full marketing services including SEM, SEO, social advertising, display, mobile, analytics, CRO, creative, and business strategy. We build and execute strategies to enable clients and our own internal teams to capitalize on opportunities, break through barriers to growth, and lead our respective fields.

We are committed to building and sustaining an environment where everyone feels psychologically safe and valued. We seek frequent, open feedback from our team and we offer company-wide training and regular, open discussions on diversity, equity, inclusion and other social issues.

3Q/DEPT offers employees flexibility with remote, hybrid, and in-office options (depending on team/location).About YouThe Conversion Rate Optimization (CRO) Testing Strategist will work on a range of client projects in support of our broader team to contribute to and evolve our conversion research and testing services.

Our Conversion Rate Optimization (CRO) Testing Strategist is responsible for driving Optimization strategy as well as supporting execution. Strategists are the subject matter experts who support our account managers with all things CRO.

You will be tasked with helping to grow our clients’ CRO program—taking what we’ve already built and making it work better and scale even more effectively. As a Conversion Rate Optimization (CRO) Testing Strategist you’ll be responsible for the following key areas: 1) identifying optimization opportunities and testing strategy through research and best practices 2) establishing and executing the CRO strategy and 3) supporting the management of client expectations and priorities.

You'll be responsible for:

• Attend weekly client meetings that involve reporting on tests, managing timelines and expectations on deliverables.
• Persuasively and confidently present testing roadmaps, test plans, and recommendations based on the overall conversion optimization strategy and findings from the team to clients
• Collaborate with team to create efficiencies with our project queue with a focus on achieving high testing velocity for clients
• Communicate interdepartmentally to manage cross team collaboration and influence growth strategy for clients
• Own the preparation and assist with the presentation of Quarterly Business Review meetings with clients
• Ability to support multiple clients on a daily basis while working with remote teams in a fast paced results oriented environment
• Ability to collaborate with team members to drive projects forward and meet deadlines
• Setup of A/B tests and personalization campaigns, must have a strong understanding of how tests should be implemented and feasibility given a client’s website environment
• Support the quality assurance process to ensure tests render properly and that goals are tracking
• Monitor live tests and interpret results, and share these results in a way that clients can Please understand
• Create test plans that document all inputs for each client test

You’ll need to have:

• Minimum 1-3 years working in a digital agency in a client facing role
• Minimum 1-3 years working in a Conversion Rate Optimization practice
• Strong time management skills
• Ability to work independently and in a team environment
• Detail oriented and organized
• Willingness and ability to learn
• Open to direct constructive feedback
• Excellent skills with powerpoint
• Ability to meet deadlines
• Ability to maintain a calm and positive attitude when interacting with internal and external stakeholders
• Intermediate to expert experience with testing platforms including Optimizely, AB Tasty, Adobe, Visual Website Optimizer, or similar platforms
• Intermediate to expert experience with analytics platforms including Google Analytics, Adobe Analytics, or Mixpanel

Additional things that will impress us:

• Knowledge of UX design, wireframing, and usability principles
• Experience with research tools including HotJar, Clicktale, CrazyEgg, SurveyMonkey, Qualaroo, UserTesting.com, or other similar tools

About Us

3Q/DEPT’s unique culture is developed and nurtured by our fantastic people and our core values:
Be Inclusive. We value everyone’s ideas and opinions and commit to building a psychologically safe environment to foster them. Our hiring, communications, and promotions practices reflect our belief that diverse perspectives and equitable and inclusive practices continue to push us and our clients to find new ways to lead.
Act for the Greater Good. We lead with empathy and teamwork. During good times and bad, we are committed to supporting each other, our clients, and our communities.
Own It. We are accountable: to ourselves, to our teams, to our clients. We are proactive, we communicate clearly, and we follow through.
Accept No Limits. We are intellectually curious and resourceful. We constantly challenge the status quo to find or develop innovations that drive breakthrough opportunities for our teams and our clients.
We are a collaborative, open-door, best-idea-wins environment that fosters personal and company growth and has fun doing it. We promote work/life balance and encourage constant learning by offering unparalleled training, mentorship, and development for career progression. And perhaps the best, most fundamental part of our culture: authenticity.

• AdAge Best Places to Work 2020 and 2021
• One of Inc.’s Best Places to Work in 2019 and 2021
• Winner of the 2019 US Search Diversity, Inclusion and Equality Award
• Competitive compensation
• Full benefits including health, dental, vision, a 401K plan and company match, and paid parental leave
• Flexible PTO
• Flexible work-from-home policy
• Volunteer opportunities, team retreats, and lunch seminars

3Q/DEPT is proud to be an equal opportunity employer, committed to evaluating all qualified candidates regardless of gender, gender identity, race, national origin, religion, sexual orientation, genetics, disability, age, or veteran status. Furthermore, we believe optimal results come from operating a meritocracy built upon diversity of thought and background and absolutely devoid of discrimination and hate speech. We do everything in our power, including strict adherence to an anti-harassment policy, to make 3Q/DEPT an inclusive, psychologically safe organization whose employees feel comfortable respectfully sharing their thoughts with each other and our leadership. Our training and mentorship programs help make sure all employees have an equal opportunity to grow and excel.