Director of Agency Growth, Stoke Talent

Job Description

Description

1 in 3 Americans works on a freelance basis today. By 2025, only 40% of the workforce will be salaried employees. The world is changing, but companies are finding it hard to keep up.

Stoke offers a SaaS platform that makes it easy for companies to work with freelancers from all aspects (sourcing, onboarding, tracking, payments, and compliance), so your teams can focus on getting things done.

We help tech companies and agencies increase their productivity by enabling them to tap into the world's most flexible workforce - the booming freelance economy - without the hassle and headaches that come with it.

What am I going to do?

This is a cross-functional, high-impact role that will be responsible for the positioning, messaging, and go-to-market strategies for marketing agencies.

• Become Fiverr's leading expert on marketing and media agencies. Research the industry and buyer persona, and learn how agencies work with and manage freelancers.
• Bring market expertise and develop a strong Voice of the Customer to ensure we build, market, and serve Agency clients with a differentiated and valuable offering.
• Leverage research insights and customer data to articulate a coherent differentiated positioning for our offering.
• Plan and execute a go-to-market strategy, which will include all marketing channels (offline and online), like content, social, email, live events, influencer programs etc.
• Advocate our value to marketing and media agencies; lead and participate in engagements with industry leaders, and evangelize our benefits to the industry
• Initiate and lead commercial & funnel analysis and reporting to surface market and operational blockers and opportunities in your book of business and track overall success

Requirements

The ideal candidate is equal parts strategic, analytical, creative, with a get things done mentality

• 3+ years of B2B Go-to-Market experience in the United States and a deep familiarity with the agency landscape
• B2B SaaS experience - advantage
• Amazing communication and presentation skills - you’ll need to advocate and present our offering to industry leaders and influencers
• Ability to think both big pictures and detail to deliver an excellent and consistent regional Go-to-Market program across a complex set of products and solutions
• Comfortable working in a fast-paced, challenging environment where decisions have a large and immediate impact
• A self-learner who can shine in remote work settings

Equal opportunities

At Fiverr, we prioritize diversity. We celebrate difference and embed it into every aspect of our workplace and product, as well as our community. Fiverr is proud and committed to providing equal opportunity employment to all individuals regardless of race, color, religion, sex, sexual orientation, citizenship, national origin, disability, veteran status, or any other characteristic protected by law. In addition, Fiverr will provide accommodation to individuals with disabilities or special needs.