Channel Partner Marketing Manager Europe in Dreilinden-Berlin, Brandenburg, Germany at PayPal

Job Description

Job Description

At PayPal (NASDAQ: PYPL), we believe that every person has the right to participate fully in the global economy. Our mission is to democratize financial services to ensure that everyone, regardless of background or economic standing, has access to affordable, convenient, and secure products and services to take control of their financial lives. We’re a purpose-driven company, and our beliefs are the foundation of how we conduct business every day. We’re guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Collectively, these values inspire us to work together as One Team with our customers at the center of everything we do, and to take care of ourselves, each other, and the communities in which we live and work. We challenge the status quo, ask questions, and find solutions. Join us as we enable the hopes, dreams, and ambitions of millions of people around the world.
Lead the development and execution of channel partner marketing programs for PayPal across the portfolio of our markets in Europe. This role, reporting to the Head of Channel Partner Marketing EMEA, will lead marketing partnerships with our eCommerce and marketplace partners, who enable SMB merchants to build, manage, and grow their businesses. The marketing manager will also be a critical partner to sales leaders to deliver against ambitious goals to drive merchant adoption of PayPal products in various EMEA markets. Success will be defined by the delivery of merchant outcomes including new merchant acquisition for PayPal, growing the value of our engaged merchants, and in growing the brand, momentum, and differentiation in these markets so PayPal is positioned as the most highly valued payments engine & growth driver for ecommerce and marketplace platform partners around the globe.

Why this is a fantastic opportunity

• This role joins an existing team of strong marketers serving an extremely valuable partner segment with enormous room for growth.
• The partner marketing function is poised to deliver huge value to the organization as we develop a scalable approach to leverage the PayPal brand to drive merchant adoption of PayPal with partners.
• This is a role with complexity and is full of intellectual challenges. It will require mental agility and the ability collaborate closely with partners to connect with target merchants via the right programs and messages at the right time.
• The Payments and FinTech industry is one of the highest growth, most competitive industries right now and PayPal has a very strong position (and also an incredibly impressive set of aggressive competitors).
• This is an opportunity for someone who loves a challenge, wants to be stretched, and who plays to win.

Key Responsibilities

• Develop engaging partner marketing strategies across the full funnel to drive demand for our products and platform, to accelerate new SMB merchant growth and to grow the value of our portfolio through partner channels
• Support development and localization of regional and country-based partner marketing plans to grow co-branded relevance and preference, expand distribution and product penetration and to increase market share.
• Develop scalable approaches for supporting a diverse set of eCommerce partners across various markets, such as UK, DEATCH, Southern Europe & Northern Europe
• Serve as a trusted partner to PayPal Sales teams, helping drive merchant adoption of PayPal products
• Help create locally relevant thought leadership and always-on content program for merchants on partner platforms
• Position PayPal as a champion for SMBs and Partners.
• Partner effectively with internal marketing teams to deliver best-in-class marketing with and through partners. Deliver effective marketing briefs to our internal and external partners to enable co-creation of engaging marketing programs. Partner with our Performance Marketing team to move core merchant metrics across our funnels and to optimize the reach and effectiveness of our channels. Partner with go-to-market teams to operationalize the value proposition for our target segments. Partner with the Sales team to accelerate the sales pipeline through strategic partners.

Required Experience

• Marketing manager , several years of marketing experience, including partner marketing
• Winning B2B Marketing Strategies – you have implemented creative ideas in support of businesses and brands
• Growth Marketer with demonstrated capabilities in developing insight led test and learn approach across end-to-end funnel for partner, merchant, and business impact.
• Customer Champion with demonstrated track record in designing marketing solutions with merchants at the center.
• Global Operator with track record in working across multiple geographies.
• GTM programmatic execution across multiple markets with programs that have been scalable yet locally nuanced.
• Portfolio Management – you have managed complex portfolios across dynamic products, segments, geographies.
• Ecommerce or Payments experience valued
• Fluent in English and German

For more than 20 years, PayPal has remained at the forefront of the digital payment revolution. By leveraging technology to make financial services and commerce more convenient, affordable, and secure, our open digital payments platform gives PayPal’s 400 million active account holders the confidence to connect and transact in new and powerful ways. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying, or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom, enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.
PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at [email protected].
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