VP Head of Marketing & Communication,Israel

Job Description

About this role

About this role

The Head of Marketing and Corporate Communications for Israel will lead BlackRock's Marketing and Corporate Communications efforts in one of BlackRock’s growth markets in the EMEA region. The role is critical to help shape the firm's corporate brand and drive the commercial agenda locally. The role is based in the Tel Aviv office and reports into the Head of Marketing for Continental Europe.

Key responsibilities

The primary focus of this role is to develop and oversee the execution of the communications and marketing strategy and activities locally that build greater knowledge and recognition of the firm's brand and the commercial businesses. It will include working on pan-regional and global projects to support the firm’s key business themes.

The candidate will keep abreast of industry trends and news, provide communications counsel to senior management, create client segment specific marketing strategies and help position BlackRock as an industry thought leader in the media

Other key responsibilities include:

• Think laterally about innovative and stakeholder-centric ways to deliver BlackRock content to relevant stakeholders through all marketing and communications channels, be it earned, owned or paid media.
• Work effectively with senior management and business teams in Israel, sharing information and aligning marketing and communications activity. Develop strong internal relationships with key stakeholders within BlackRock's institutional and wealth and iShares businesses, sales and marketing teams.
• Work closely with communications and marketing team members in New York, San Francisco, London and various European locations to build a local value proposition for BlackRock.
• Manage issues that arise in Israel to help protect BlackRock’s reputation, working closely with senior management locally and Corporate Communications globally.
• Build and/or maintain strong working relationships with news media (print/broadcast/web) including business/financial media, trade and national outlets.
• Arrange and facilitate media interviews with trained spokespeople across the firm, ensuring the topic is defined and the spokesperson is briefed in advance with the relevant key messages.
• Coordinate the planning and implementation of media events, roundtables, press conferences and educational seminars.
• Manage the handling of media enquiries in a timely and efficient manner, including the day to day activity of the PR agency for the region.
• Leverage BlackRock positioning through the distribution of a full range of written materials (op-ed articles , reports relating to the business......) and scouting of relevant speaking opportunities .
• Manage complex communications challenges and initiatives that intersect government affairs, communications and social responsibility
• Develop a deep knowledge of BlackRock services and products. Develop solid understanding of BlackRock’s Investment Stewardship, Public Policy, Sustainable Investing and Investment Institute teams managing their thought leadership with the media on a proactive and reactive basis as appropriate.

Experience

• Degree in business studies, economics, communications or professional qualification
• 6 – 10 years’ experience in marketing with a strong background in corporate and crisis communications
• Excellent spoken and written English language skills with Hebrew as a native language
• Understanding of the wealth and institutional client segment
• Financial product and investment knowledge, ideally in both the Active and Passive investment space
• Proven track record of initiating and implementing marketing and communications campaigns
• In-depth knowledge of the media landscape in Israel
• Experience in an international environment or a period of overseas would be a plus

Personal skills

• Client-oriented perspective
• Creative and self-motivated
• Able to work in a fast-paced dynamic environment, drive forward key initiatives and manage workflow on simultaneous projects
• Strong attention to detail
• Excellent verbal communication skills and exceptional writing ability
• Good communication and networking skills
• Strong analytical and conceptual skills
• Able to work independently yet a team player
• Ownership and Accountability
• Result oriented

We offer the candidate a broad range of tasks and responsibilities in a growing and promising area of the finance industry and in a dynamic and open team. If you enjoy putting your ideas into practice in an innovative and performance-orientated culture, we would look forward to hearing from you.

About BlackRock

At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being. Our clients, and the people they serve, are saving for retirement, paying for their children’s educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.

This mission would not be possible without our smartest investment – the one we make in our employees. It’s why we’re dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.

Our benefits
To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.

About BlackRock

At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being. Our clients, and the people they serve, are saving for retirement, paying for their children’s educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.

This mission would not be possible without our smartest investment – the one we make in our employees. It’s why we’re dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.

For additional information on BlackRock, please visit careers.blackrock.com | www.blackrock.com/corporate | Instagram: @blackrock | Twitter: @blackrock | LinkedIn: www.linkedin.com/company/blackrock

BlackRock is proud to be an Equal Opportunity and Affirmative Action Employer. We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law.