Content Marketing Manager + Copywriter

Job Description

About The Role & Team

Amplitude is the pioneer in digital optimization software. More than 1,400 customers, including Atlassian, Instacart, NBCUniversal, Shopify, and Under Armour rely on Amplitude to power their digital products. Amplitude makes product data accessible to every member of an organization, empowering them to make data-driven decisions that fuel faster product innovation and growth. As an organization, we approach challenges with humility, take ownership of our contributions, and embrace a growth mindset that pushes us to constantly improve ourselves, each other, and the value we bring to customers and partners.

The Brand + Content Marketing team is growing quickly, and seeking a Content Marketing Manager + Copywriter to play a key role in the management and execution of content. You’ll partner with Demand Generation and Product Marketing to develop messaging and content strategies for varying personas and use cases, and bring it to life in campaign assets. You’ll pitch new ideas, project manage content development, report on what drives results, develop promotion plans, and write everything from landing pages to whitepapers.

• Build and manage all content leveraged in demand-generating campaigns, in partnership with campaign managers and product marketing.
• Deeply understand our audiences and what they need to become engaged and be successful. Develop, edit, and test messaging for these personas and use cases.
• Write, write, write! You will translate technical topics into human-first emails, ads, landing pages, eBooks, and more.
• Act as a brand expert, editing and publishing content created across the marketing organization.
• Measure, iterate, and develop processes to improve efficiency and delivery.

• Have a track-record developing successful, demand-driving, world-class content.
• Are an expert writer and editor and can execute anything from an attention-grabbing headline to a how-to blog post or a series of nurture emails.
• Love measurement, optimization, and you report regularly on performance.
• Able to connect the “why” of Amplitude to every persona, while maintaining a cohesive message across customer journeys.
• Have the ability to gain buy-in, influence and drive cross functional projects.

Who We Are

The Company: Amplitude is filled with humble, life-long learners who are eager to help one another and the company succeed. Our values of growth mindset, ownership, and humility are core to the way we work: we’re tenacious in the face of challenges, we take the initiative to solve problems that drive our shared success, and we operate from a place of empathy and openness, seeking to understand many points of view.

We care about the well-being of our team: along with excellent health insurance, we offer flexible time off, a monthly wellness stipend, a 12-week parental leave, a subscription to Modern Health, and a generous Learning & Development stipend.

The Product: Amplitude is a digital optimization system – we help companies understand their users, rapidly release better product experiences, and ultimately grow their business. We’re super proud of what we’ve built and continue to expand: a platform that empowers companies to thrive in the digital era.

• Amplitude is a tech company to bet your career on in 2021, according to Business Insider .
• Amplitude went public via a direct listing in September 2021 and is now trading under the ticker AMPL.
• Amplitude is the #1 product analytics solution according to G2.
• Founded in 2012, Amplitude is backed by Benchmark Capital, Sequoia Capital, IVP, Battery Ventures,, Y Combinator and other top tier investors.
• Not only are tech leaders like PayPal, Shopify and Square using Amplitude, but so are some of the biggest, most enduring companies in the world like Walmart and NBC Universal.
• We’re a global and fast-growing team! We’ve hired more than 300 people in 2021 and have operations in San Francisco (HQ), New York, Amsterdam, London, Paris and Singapore.
• Our mascot is the datamonster, who loves to chow down on numbers, charts, and graphs. Nom nom.

Amplitude provides equal employment opportunities (EEO). All applicants are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation.

Amplitude’s D&I Commitment: Amplitude believes that diversity enables creation of better products, ability to solve complex problems, and drive more powerful solutions. In order to make diversity possible, we commit to striving to create an environment of inclusion: an environment focused on psychological safety, empathy, and human connection, which will allow employees of all backgrounds to feel the care they need to thrive.

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