Associate/Brand Manager, Oncology

Job Description

At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our 35,000 employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.

Key Responsibilities:

Regarding Brand Strategy

Discover and synthesize deep customer insights

Own the brand strategy, and drive development of the Customer Plan and Operational Plan

Regarding Local Key Opinion Leaders (KOLs)

Develop relationships with local and regional thought leaders in targeted therapeutic areas

Full accountability over commercial advisory boards, critical inputs into brand strategy

Marketing Program Design and Implementation

Leverage multiple channels to achieve optimal customer engagement

Design and lead marketing solutions (materials, programs – face-to-face, virtual, hybrid, local, regional, international, public relations campaigns, patient support programs, etc.) to drive brand adoption

Support design of alternative access programs

Support regional programs

Sales Training and Enablement

Leverage multiple channels to achieve optimal customer engagement

Deliver training of product knowledge and brand strategy to the field force

Design the training materials and promotional tools used by field force

Drive internal business solutions planning process (i.e., Operational Plan)

Promotional and Educational Material Development

Closely work with Medical to design and develop promotional and educational materials for meetings, digital channels etc.

Qualification:

At least 5 years working experience in pharmaceutical industry, with 2+ years’ brand management experience

Strong KOL engagement capability

Excellent communication skills and cross functional collaboration abilities

Experiences to independently implement HCP conferences/events of varying sizes

High sense of accountability, responsibility, and strong sense of self-motivation

Bachelor’s degree or above

Skills & Knowledge:

Strong presentation skills and ability to communicate effectively with others

Strong time management skills in planning and prioritizing tasks

Customer-service orientation: able to work with people and follow-up on details

Able to work independently to identify opportunities, develop actions to achieve results

Persistently hard-working and willing to accept challenges

Positive and pro-active mindset: taking initiative and committed to obtaining results

Fluency in both English and Cantonese

Adept with both PowerPoint and Excel

Eli Lilly and Company, Lilly USA, LLC and our wholly owned subsidiaries (collectively “Lilly”) are committed to help individuals with disabilities to participate in the workforce and ensure equal opportunity to compete for jobs. If you require an accommodation to submit a resume for positions at Lilly, please email Lilly Human Resources ( [email protected] ) for further assistance. Please note This email address is intended for use only to request an accommodation as part of the application process. Any other correspondence will not receive a response.

Lilly does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.