UK Regional Marketing Manager

Job Description

About Mixpanel

Mixpanel helps companies measure what matters, make decisions fast, and build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience.

Mixpanel serves over 30,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York, Seattle, Austin, London, Barcelona, and Singapore.

About the role:

We are looking for a creative and results-driven UK Regional Marketing Manager to help scale Mixpanel’s growth in the UK. Based out of our central London office, this role will report into the EMEA Marketing Lead.

As our UK Regional Marketing Manager, you will be responsible for gaining a deep understanding of the market to build a local strategy that drives growth through marketing activities executed across all stages of the customer journey.

The ideal candidate has a customer-first mindset, is detail-oriented but operates with a sense of urgency, and brings a positive, self-starter attitude.

We’re looking for someone who will:

• Conduct research to understand key market opportunities and customer needs/preferences in the UK.
• Build a region-specific plan, in collaboration with GTM counterparts, to drive growth in the UK. Maintain a tight feedback loop on performance.
• Own and execute programs including events, digital campaigns, partner activities, ABM, and community outreach to drive new business and retention in the UK.
• Support strategic selling initiatives including collateral creation and enablement.
• Identify new channels for marketing activities, experiment and scale winners.
• Analyse and summarize the performance of campaigns and programs as well as overall region performance.

Requirements:

• 4-6 years relevant marketing experience in EMEA
• Is excellent at designing and executing demand generation activities, with a track record of delivering results
• You’re known for (and love) being a good collaborator with sales and can motivate or maintain enthusiasm
• You operate with a sense of urgency and hustle, and have a h igh level of intellectual curiosity
• Organised and detail-oriented, but adaptive to new learnings.
• Has a solid understanding of business management and operations, including finance/revenue/pipeline principles
• Familiar with using Excel, Google Sheets, etc. to analyze and summarize performance and learnings.

Bonus skills & attributes :

• Experience in B2B SaaS, especially the analytic space, or a similarly technical B2B vertical
• Experience working with Salesforce.com, Marketo, Wordpress and similar marketing tools
• Specialisation in any of the following: on/offline events, partner marketing, customer retention/virality programs, or ABM

Not sure if you’re right for the role?

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you have what it takes, but don't necessarily meet every single point on the job description, please still get in touch. We'd love to have a chat and see if you could be a great fit!

Benefits and Perks

• Comprehensive Medical, Vision, and Dental Care
• Mental Wellness Benefit
• Generous Vacation Policy & Additional Company Holidays
• Enhanced Parental Leave
• Volunteer Time Off
• Additional US Benefits: Pre-Tax Benefits including 401(K), Wellness Benefit, Holiday Break

Culture Values

• Be Open: When knowledge becomes open, we can come together as a team to collaborate around a shared purpose
• Customer Focus: Our customers’ success is our success
• Lead Change: Everyone at Mixpanel has the capacity to make an impact on the business
• Results Oriented: Driving results in a measurable way ensures we stay focused on the highest impact initiatives
• One Team: We can’t win without each other

Why choose Mixpanel?

A clear market leader in the product analytics space, Mixpanel has raised $77M from world-renowned VC firms like Andreessen-Horowitz, Sequoia, and YC, and our revenue has grown significantly since then. Our ambitious, collaborative team makes it possible by finding creative solutions to new challenges with scaling, reliability, design, and customer service.

Mixpanel is an equal opportunity employer supporting workforce diversity. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the San Francisco Fair Chance Ordinance or other similar laws that may be applicable, we will consider for employment qualified applicants with arrest and conviction records.