Marketing Technology Operations Manager

Job Description

Marketing Technology Operations Manager

Zuora’s Marketing team is looking for a Marketing Technology Operations Manager, who will be responsible for martech administration, execution, and strategy. This role will oversee the marketing and SDR technology stack, lead the implementation roadmap, and optimize existing systems to improve the team’s ability to reach our audience at scale. The ideal candidate will be a strategic thinker with a marketing and technology background.

What You’ll Do

ROADMAP:

• Develop a comprehensive martech strategy by identifying existing gaps, eliminating redundancy, and proposing areas of opportunity
• Drive the technology roadmap according to quarterly priorities, industry best practices and platform/resource dependencies.

EXTERNALIZE:

• As we invest in new technology, inform the marketing team on how the tool fits our initial business requirements and identify additional areas of opportunities to leverage this tool.
• Socialize learnings and set clear expectations on optimization next steps.

INTEGRATION:

• Serve as the in-house expert on technical configuration of various marketing platforms.
• Advise on integration best practices into our core CRMs (Salesforce and Marketo).
• Anticipate technical needs by translating business vision into a flexible technical architecture, with potential to scale with our needs.
• Partner with the Data, IT and Growth Operations teams to ensure a high degree of data quality across marketing & sales systems.

ADOPTION:

• Scale training, enablement, and best practice sharing so our marketers know exactly what capabilities we have and how/when to use them.

VENDOR:

• Design and manage a RFP process for procuring new marketing technology tools, while maintaining existing vendor relationships and feature optimization.
• Partner with business stakeholders and IT to evaluate, select, deploy, and customize new technology for the marketing and SDR departments.

Your Qualifications

Must-haves

• 3-5 years of experience in a marketing technologist or operations function
• Passion for using MarTech tools to solve business problems.
• Deep technical expertise in B2B sales and marketing technologies, especially Salesforce.com, Marketo, and related integrations
• Awareness of B2B martech trends, tools, and best practices, while maintaining a pragmatic approach to weighing the costs/benefits of implementing new technologies
• Experience working in an agile environment: scoping work, managing sprint capacity, and running retrospectives.
• Ability to build trusted relationships across marketing teams, managing expectations, and pushing back on unrealistic requests.
• Ability to communicate effectively with internal customers throughout a project’s lifecycle: present technical details to a non-technical audience and present strategic vision and roadmap to executive level stakeholders.

Nice-to-haves:

• Experience designing a stack that supports these critical strategies: web optimization and personalization, data enrichment and hygiene, ABM, attribution and reporting
• Experience managing Outreach.io, or similar SDR productivity platforms
• Salesforce Admin certified
• Marketo Admin certified

About Us

For the last 100 years, companies have operated primarily under a product-centric business model, where the goal was to make, ship, and sell more units. Today, there’s a demand to have products and services delivered on a continual, subscription basis; to upgrade and access new innovations and features constantly. This is the end of ownership and it changes everything. Our vision is “The World Subscribed” where one day every company will be a part of the Subscription Economy® (a phrase coined by our CEO, Tien Tzuo).

Zuora’s leading, cloud-based software solution automates all subscription order-to-revenue operations in real-time for any business. Companies in any industry can launch new businesses, shift products to subscription, implement new pay-as-you-go pricing and packaging models, gain new insights into subscriber behavior, and disrupt market segments to gain competitive advantage.

Our growth story is only just beginning and our Sales team is pivotal in sustaining our rapid growth across the globe. We are looking for a highly collaborative, outcome-oriented Marketing Operations Manager to help us take on this huge market opportunity.