Growth Marketing Analyst- Paid Social

Job Description

*Please note that our thredUP team is currently working remotely, however, this role will be expected to report to our Oakland location once we are safely able to return to the office. About thredUP In 2009, thredUP set out to make used clothes the new normal and create a more sustainable future for fashion. The company designed a modern resale experience that took the work and risk out of thrift, and converted a generation of secondhand skeptics to fans. Sellers send clothes directly to thredUP by the bagful, and buyers shop quality-checked items from over 35,000 brands at steep discounts. To power this marketplace, thredUP built an infrastructure that has recirculated 100 million unique garments via proprietary technology, data and logistics. thredUP most recently expanded its platform with Resale-as-a-Service (RaaS) to power resale for the world’s leading fashion brands. As a circular fashion pioneer, thredUP is reducing fashion’s impact on the planet and unlocking economic value for consumers and brands alike. How You Will Make An Impact: Are you passionate about technology and digital marketing? Does revolutionizing the trillion-dollar fashion industry excite you? Do you want to fast track your career by joining one of the fastest growing companies in Silicon Valley? If so, then this is the role for you! thredUP is looking for a talented Growth Marketing Analyst to join our Paid Social team as we continue to acquire and retain customers efficiently and at scale. This person has experience with digital marketing, wants to grow into an expert across Paid Social channels, and will have ownership of channel execution and success. This role interacts extensively across Marketing, Creative, Engineering, Finance, and Product teams. Their input will help shape key business decisions and their efforts will drive new customer acquisition and shape the strategy of the growth function at thredUP.

In This Role You'll Get To:

• Own and execute strategy across Paid Social marketing channels (Facebook, Pinterest, Snapchat, TikTok, to name a few)
• Optimize channel performance and scale growth efficiently
• Manage partnerships with ad platforms and vendors
• Monitor and analyze competitive landscape and marketplace trends
• Analyze and contribute to high level daily, weekly, and monthly channel reporting
• Execute, launch, and measure creative tests across channels
• Work closely with Product and Engineering teams to enhance our Ad Technology for campaign optimization
• Make strategic recommendations around best practices and learnings from channel performance

What We're Looking For:

• 3+ years of work experience in performance marketing, e-commerce, or other quantitative/data-driven fields
• 2+ years of work experience with Facebook Ads Manager
• Experience with other paid social marketing channels like Pinterest, TikTok, etc. strongly preferred
• Strong written and verbal communication skills
• Strong analytical and problem solving skills
• Excel expertise; SQL experience is a plus!
• BA/BS in quantitative fields or marketing

What We Offer: - Currently running a 4-day work week experiment through Summer 2021, with Fridays off - Competitive salary (we leverage market data) + stock - Employee stock purchase plan - Flexible PTO (take the time you need) + 12 company holidays - Paid Sabbatical after 3 years of full time employment - Generous paid parental leave for new mothers and fathers - Innovative tools: Google Workspace & your choice of a Mac or Windows based laptop - Medical, dental, vision, 401k, life and disability insurance offered - We live by our Core Values of Transparency, SpeakingUP, Thinking Big, Infinite Learning, Influencing Outcomes & Seeking the Truth - Voted “50 Most Innovative Companies of 2020” We believe diversity, inclusion and belonging is key for our team. At thredUP, our mission has been built on extending the lives of millions of unique clothing items. Much like our inventory, we are proud to have fostered a workplace that is one-of-a-kind. As a company focused on diversity, inclusion and belonging, we are committed to ensuring our employees are comfortable bringing their authentic selves to work every day. A unique perspective is critical to solving complex problems and inspiring a new generation to think secondhand first. Be you. *Please note that our thredUP team is currently working remotely, however, this role will be expected to report to our Oakland location once we are safely able to return to the office. Apply for this job