Brand Manager – Respiratory and Immunology, Denmark – Nordic Marketing Company (Nordics)

Job Description

Would you like to apply your expertise in a company that follows the science and turns ideas into life changing medicines? Then AstraZeneca might be the one for you!

As part of AstraZeneca the Nordic Marketing Company (Nordic) employs around 400 people across 5 countries and has offices located in Södertälje, Copenhagen, Helsinki, and Oslo. By 2025 AstraZeneca Nordic aims to become a recognized leader in its core therapy areas and improve the lives of millions of people. This will be achieved by driving innovative science, preparing launches, building close collaboration and partnerships with stakeholders in health care systems, and developing high-performing teams.

To achieve our ambition, we are seeking a Brand Manager – Respiratory and Immunology with placement in Denmark.

The role

This is an exciting opportunity to use and build your skills across specialty care as well as primary care. You will be involved in our future portfolio, where a handful of new launches and label extensions are coming up in the next 18-24 months.

As Brand Manager, you will build on deep customer and patient insights within your assigned brand(s) to ensure a patient centric approach in all activities. Based on this knowledge, you develop and execute local brand implementation plans, in strong collaboration with the cross-functional team.

In this role, you shape and prepare local marketing and promotional brand activities based on the brand strategy, including launch plans by leading omni-channel, digital and other tactics.

What you will do

• Empower and inspire the cross-functional team by bringing strategy to life
• Develop localized campaigns and materials based on global strategy and tactics
• Develop multi-channel approach to ensure effective implementation of strategies
• Handle the local production agencies and ensure local sign off of all materials
• Work closely with field team to gain customer insights and analyze performance data and market research to gain further insights to drive local activities
• Responsible for training sales team on marketing strategy and materials
• Maintain relationships with local KEEs in collaboration with Medical and Sales
• Ensure tasks are of accurate quality and in accordance with written procedures and current legal requirements and internal standards

In order to succeed, you have

At AstraZeneca, we’re driven by innovation and our commitment to make a real-life difference in patients’ lives. That difference starts with you.

You are a professional holding a bachelor’s degree or equivalent, e.g. in Marketing. Prior therapy area experience is desirable.

Essential requirements

• 3+ years of demonstrated pharma marketing experience
• Prior launch experience
• Good strategic and analytical skills
• Strong project management skills
• Ability to lead without authority
• Good knowledge in market ethical rules

You must have excellent communication skills, proficient in both written and spoken English. Your proven experience with different marketing and digital channels will be as important for the role as will your excellent collaboration and teamwork capabilities.

Why AstraZeneca

At AstraZeneca, we turn ideas into life changing medicines and strive to continuously meet the unmet needs of patients worldwide. Working here means being entrepreneurial, thinking big and working together to make the impossible a reality.

If you are swift to action, confident to lead, willing to collaborate, and curious about what science can do, then you’re our kind of person. Join us on our journey of building a new kind of organisation to reset expectations of what a bio-pharmaceutical company can be.

Are you ready to bring new ideas and fresh thinking to the table? Brilliant! Apply in the link.

If you’re curious to know more then please reach out to Morten Lundø, Biopharmaceutical Business Unit Head, Denmark, [email protected]

Welcome with your application, in English, latest 14 February, 2021.