Marketing Specialist, Korea

Job Description

The Company

At Thomson Reuters, what we do matters. Our global business has more than 45,000 employees in more than 100 countries and we work passionately to inspire our customers to help shape industries around the world. Making this happen is a dynamic, evolving process, and we count on each employee to be a catalyst in driving our performance - and their own.

We believe diversity of culture and thought is essential to Thomson Reuters’ success. To ensure we can do that, we seek talented, qualified employees in all our operations regardless of race, colour, sex, gender, gender identity and expression, national origin, religion, sexual orientation, disability, age, and marital status. Thomson Reuters is proud to be an Equal Employment Opportunity and Affirmative Action Employer workplace.

Job Description

We have a unique opportunity for a Marketing Specialist, Korea based in Seoul and reporting to the Marketing Director, Asia. The Marketing Specialist, Korea will take part in shaping the demand generation startegy for a growth business, focusing on supporting B2B technology solutions and a signficant ecommerce business in Korea.

The successful candidate will be a results-driven, experienced professional capable of working independently to launch in-market strategies for Korea. This role will take the lead on our ecommerce marketing strategy, owning targets and shaping digital marketing tactics to grow the business. Partnering with sales, the Marketing Specialist, Korea will also take a hands-on role executing demand generation, brand and customer marketing campaigns in alignment with the overall Thomson Reuters strategy in Asia. The successful candidate will bring B2B demand generation experience to an established program with ambitious growth targets, using best practice techniques to ensure optimal performance across the product portfolio.

Role Responsibilities:

• Ecommerce strategy and execution, in partnership with Digital and Operations colleagues.
• Overarching management of go-to-marketing product launches, including interpreting and translating at times complicated product messaging.
• Oversight of agency relationships including sourcing new vendors and working with global partners.
• Utilise extensive experience in digital marketing, specifically in paid search, media buying and email programs to grow the ecommerce business as well as generate leads for solutions products.
• Run Korean events and webinars program.
• Manage budget and present on campaign performance.

About you:

• You have experience managing ecommerce programs, ideally in a B2B environment.
• You have experience building demand generation programs, ideally in a B2B environment.
• You describe yourself as an expert when it comes to digital marketing and you have a drive to keep learning.
• You can demonstrate results managing multi-channel campaigns.
• Your communication and presentation skills are outstanding.
• You have a Bachelor's degree in Marketing, Business (or equivalent)
• You have at least 5 years experience in Marketing or a related field

Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we’ve been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world’s most global news services – Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.

We are powered by the talents of 25,000 employees across more than 75 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.

Accessibility

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.

More information about Thomson Reuters can be found on thomsonreuters.com .