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Product Marketing Associate

Alarm.com

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Job Details

Location: Tysons, Fairfax County, Virginia, 22182, USA Posted: May 05, 2020

Job Description

Position Overview

Alarm.com creates innovative technology that deepens the connection between people and the things they care about most — their families, homes and businesses. Millions of people trust Alarm.com every day for better security, intelligent automation and dependable service.Alarm.com services are exclusively sold, set up and supported by a nationwide network of authorized service providers.

We are looking for a smart, tenacious and entrepreneurial-focused Product Marketing Associate that can assess the market to understand the product/service landscape our channel partners (and their customers) sit in. Drives research projects to understand market needs, trends, and competition. Responsible for developing product positioning and content / tools for sales enablement and product launches. This role will work closely with product management, marketing, and sales teams to identify gaps, develop resources, and launch associated initiatives to support business growth goals.

Responsibilities:

  • Develops key product content for executive reporting initiatives
  • Helps formulate go-to market strategy for key product lines and new product launches.
  • Develops product positioning content, messaging, and sales enablement assets
  • Acts as the Voice of the Customer champion; collects feedback from partner and end user facing teams to fuel product development and roadmaps.
  • Supports effective product launches by driving internal consensus around delivery dates and works with all teams to ensure milestone and delivery dates are met.
  • Helps turn marketing and buyer intelligence into sales tools and thought leadership to support the full sales cycle.
  • Creates content, assets, and tools including ROI tools, market briefs, and other materials.
  • Develops actionable, data-driven insights to inform product and marketing strategy.
  • Drives development and validation of product/service positioning, category creation, messaging, and competitive segmentation.
  • Articulates how ADC technology is different, and the problems the company helps customers solve for internal and external audiences. Understands technical product/service specs and translates them into meaningful benefits for impacted audiences.

Requirements:

  • 2-4 years of Product Marketing or relevant experience
  • Experience with copy-writing, technical writing and editing
  • Experience in UX, design, marketing content strategy (particularly in an agency setting) preferred
  • Proficiency with PowerPoint (Adobe Creative Cloud experience a plus)
  • Bachelor's degree from a top-tier school, preferably in English, Humanities, Communications, Journalism or other writing-intensive field
  • Excellent written and verbal communication skills
  • Passion for new technologies and working in fast moving markets

WHY WORK FOR ALARM.COM?

  • Collaborate with outstanding people : We hire only the best. Our quality standards are high and our employees enjoy working alongside other high achievers.
  • Make an immediate impact : New employees can expect to be given responsibility for bringing new technologies to the marketplace within weeks. You are empowered to perform as soon as you join the Alarm.com team!
  • Gain well rounded experience : Alarm.com offers a diverse and dynamic environment where you will get the chance to work directly with executives and gain a broad knowledge base across multiple areas of the business.
  • Work with latest technologies : As we continue to lead the industry, we require expertise across a broad spectrum of technologies including short and long-range wireless communication, video surveillance, lighting and HVAC automation, web development, and backend application development and hosting.
  • Focus on fun : Alarm.com places high value on our team culture. We even have a committee dedicated to hosting a stand-out holiday party, happy hours, and an annual corporate retreat.

COMPANY INFORMATION
Alarm.com is the leading cloud-based platform for smart security and the Internet of Things. More than 6 million home and business owners depend on our solutions every day to make their properties safer, smarter, and more efficient. And every day, we’re innovating new technologies in rapidly evolving spaces including AI, video analytics, facial recognition, machine learning, energy analytics, and more. Alarm.com earned the Top WorkplaceTM award for our employee culture and the meaningful work we do to give property owners peace of mind, help them conserve energy and water, and stay connected to loved ones. We’re seeking those who are passionate about creating change through technology and who want to make a lasting impact on the world around them.

COMPANY BENEFITS

Alarm.com offers competitive pay and a generous benefits package starting on day one of employment including 100% paid medical for employees, a health savings account option with company contribution, waiver allowance, 401(k) with employer match, paid holidays, paid time off starting at 4 weeks and increasing with tenure and paid maternity/paternity leave. We offer a casual dress work environment, annual company retreat, gym subsidy, and education assistance program. We also offer an on-site exercise facility complete with locker rooms, a café, yoga/Pilates classes and a convenience store. Our building also offers other convenient services such as shoe shining, an ATM, dry-cleaning, free covered parking and a car wash. In the office, we enjoy collaborative work areas, ping-pong, panoramic views of the metro area as one of the tallest buildings in Bloomington!

Alarm.com is an Equal Opportunity Employer

In connection with your application, we collect information that identifies, reasonably relates to or describes you (“Personal Information”). The categories of Personal Information that we may collect include your name, government-issued identification number(s), email address, mailing address, other contact information, emergency contact information, employment history, educational history, criminal record, and demographic information. We collect and use those categories of Personal Information about you for human resources and other business management purposes, including identifying and evaluating you as a candidate for potential or future employment or future contract positions, recordkeeping in relation to recruiting and hiring, conducting criminal background checks as permitted by law, conducting analytics, and ensuring compliance with applicable legal requirements and Company policies.

About Alarm.com

Alarm.com is provides home and business security solutions based on wireless, web and mobile technologies.

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