Senior Business Manager - Digital Marketing Lead, Small Business Card

Job Description

McLean 2 (19052), United States of America, McLean, Virginia

At Capital One, we’re building a leading information-based technology company. Still founder-led by Chairman and Chief Executive Officer Richard Fairbank, Capital One is on a mission to help our customers succeed by bringing ingenuity, simplicity, and humanity to banking. We measure our efforts by the success our customers enjoy and the advocacy they exhibit. We are succeeding because they are succeeding.
Guided by our shared values, we thrive in an environment where collaboration and openness are valued. We believe that innovation is powered by perspective and that teamwork and respect for each other lead to superior results. We elevate each other and obsess about doing the right thing. Our associates serve with humility and a deep respect for their responsibility in helping our customers achieve their goals and realize their dreams. Together, we are on a quest to change banking for good.

Senior Business Manager - Digital Marketing Lead, Small Business Card

Small businesses are the backbone of America and a vital part of the economy as a whole. Their success is essential to economic growth and prosperity. For Capital One’s Small Business Credit Card (SBC) division, we aspire to be the leading small business purchasing program in the United States. We are focused on growing new accounts and spend potential, delivering undeniably great products and service. We are investing in products and services built for heavy spending small businesses, enhanced data capabilities and business-grade marketing and distribution.

Responsibilities of the Sr. Business Manager include, but are not limited to:

- Discovery: Identify high-leverage business opportunities and customer experience improvements across channels (email, TV, direct mail, display, social, etc.) and develop strategic implementation plans

- Strategic Leadership: Develop business strategies that will drive growth, profitability, and competitive success for Capital One in the face of shifting consumer and regulatory behavior

- Business Ownership: Have an ownership mindset, and potentially P&L accountability for a business segment. Strategic planning with a 1-6 month horizon.

- Leadership : May manage and develop a team of analysts. Coaching and mentoring associates throughout the organization with a goal of developing and retaining talent at Capital One

- Product : Develop and implement new product and pricing strategies for various lending products; lead product level modeling/analytics

- Marketing : Lead direct to consumer marketing efforts for select products, and strategic intent for products distributed through various channels. Build targeted insights to inform the design and development of new customer experiences, as well as breakthrough technology and concepts designed to deliver on new go-to-market strategies

- Credit Risk : Drive step-change improvements in credit performance by connecting drivers of future consumer credit trends to historical behavior, creating risk models, and testing hypotheses using rigorous monitoring and analysis

- Execution : Coordinate across the line of business to manage and sequence delivery of business intent, build business requirements and execute against the product strategy. Oversee multiple projects and programs concurrently

- Partnership : Work closely with colleagues across Capital One including: IT, Sales, Operations, Marketing, Finance and others to drive improvement in quality, volume, service, and profitability

- Strategic & Analytic Orientation: A proven track record of decision making and problem solving based on analytics. Conceptual thinking skills must be complemented by a strong quantitative orientation, given that a large part of the business is based on rigorous analytic marketing & credit risk management

- Strong Business Judgment, Leadership & Integrity: He/she should be a tenacious decision maker, able to bring a healthy, aggressive, yet responsible approach to business

- Solid People Leadership EExperience: Ability to build and leverage the capabilities of a high-performing team, as well as business partners across the enterprise. He/she should foster innovation, drive critical decisions, hold business partners accountable, and be able to consistently deliver results

- Strong Executive Communication Skills: Impeccable written and oral communication credentials, coupled with strategic influencing skills and the ability to drive agreement through intellect, interpersonal and negotiation skills

- Clear Results Orientation: display an intense focus on achieving both short and long term goals. He/she should be able to drive and execute an agenda in an uncertain and fluid environment

- Successful track record of thriving in a fast paced, entrepreneurial and dynamic environment. Previous consulting or corporate strategy experience is a plus

Ideal Candidate will possess:

- A proven track record of decision making and problem solving based on analytics. Conceptual thinking skills must be complemented by a strong quantitative and hypothesis-driven orientation

- Experience in marketing, product, and/or analytical problem-solving

- Experience with various analytical tools, e.g.: SQL, Google Analytics, Social Media Analytics, Python, R, Spark, BI Tools

Basic Qualifications:

• Bachelor’s Degree in any quantitative field (Business, Math, Economics, Finance, Statistics, Analytics, Science, Engineering)

• At least 2 years of experience in quantitative analysis

• At least 2 years of experience in qualitative analysis

• At least 1 year of experience in people management

• At least 1 year of experience in project management

Preferred Qualifications:

• Master’s Degree in Business or quantitative field such as Finance, Economics, Physical Sciences, Math, Statistics, Engineering, Analytics

• CFA, SQL, SAS, FRM certifications

• 5+ years of experience in quantitative analysis

• 5+ years of experience in qualitative analysis

• 2+ years of experience in people management

• 2+ years of experience in product development

• 2+ years of experience in financial modeling

• 2+ years of experience in economic forecasting

• 2+ years of experience in project management

Capital One will consider sponsoring a new qualified applicant for employment authorization for this position.

No agencies please. Capital One is an Equal Opportunity Employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, physical and mental disability, genetic information, marital status, sexual orientation, gender identity/assignment, citizenship, pregnancy or maternity, protected veteran status, or any other status prohibited by applicable national, federal, state or local law. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at [email protected] . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

For technical support or questions about Capital One’s recruiting process, please send an email to [email protected]

Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site.

Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).