Digital Marketing & Social Media Intern - MN - Summer 2020

Job Description

At Rally Health we strive to put health in the hands of the individual. It’s our mission, and it drives everything we do. Our aim is to empower people with easy-to-use online and mobile tools that help them take charge of their health and health care, from improving their diet and fitness to selecting health benefits, and choosing the right doctor at the right price for their needs.

We take pride in our culture, built on a deep and sincere drive to help people live healthier lives. To do this, we are committed to innovating at every level. Want to gain experience working in a high-energy, fast-paced environment that is both competitive and fun? Well, today is your lucky day! Rally Health, part of the UnitedHealth Group portfolio of companies, is currently seeking a Digital Marketing & Social Media Intern in our Minneapolis, MN office.

You will work alongside the Rally Digital and Social Marketing team to create and execute innovative digital marketing & social media campaigns to drive brand awareness, as well as user and customer growth.

The ideal candidate will be self­-motivated, comfortable juggling multiple projects with a passion for digital and social media. An eye for detail and willingness to dig the into process, data and campaign results will be fundamental to this position.

What you’ll get in return: A chance to work with an experienced marketing team, develop innovative digital campaigns, and help shape digital and social media processes and strategy for the team moving forward.

About the team:

The Rally Digital and Social Marketing Team is responsible for driving brand awareness, user and customer growth through a range of digital channels, including social media.

The teams' impact on the company:

Our team collaborates with many teams across Rally to develop projects and campaigns that drive brand awareness, user engagement, and customer growth through excellence in performance marketing.

Day to day responsibilities:

• Assist with digital and social media strategy
• Assist with execution of marketing campaign and social media-related tasks
• Assist with creating, managing and tracking marketing campaigns
• Analyze marketing campaign results
• Collaborate with the cross-functional marketing team to support brand activations and events.
• Assist with analyzing data, managing dashboards, and creating reports
• Project management
• Help the team with additional special projects, as they arise such as Social Media Style Guide (fine-tune what is currently in place), Social Media Evergreen Content (develop asset library of templates, content and copy to leverage), streamline Social Media Intake Process/ Calendar Management, lead smaller social-first campaigns (these could be platform-specific) and lead smaller digital media campaigns

Qualifications

• Require "rising" Junior or Senior pursuing a BA/BS degree in Marketing Communications with an emphasis in digital media
• Collaborative spirit
• Familiarity and interest in Social Media Platforms
• Familiarity with Google Enterprise (Gmail, Gcal, Google Docs, etc.)
• Strong social communication skills (verbal & written)
• Excellent organizational skills including prioritizing, scheduling, time management, and meeting deadlines
• Ability to work confidently, both independently and on a team
• Naturally curious and creative: constantly looking for ways to improve upon things

Naturally curious and creative: constantly looking for ways to improve upon things

This position will be located in our Minneapolis, MN office. We do not offer relocation or housing for this role.

Why join Rally? On top of an innovative work atmosphere and a chance to help people change their lives, we offer competitive pay, daily catered lunches, and an extensive benefits package for all full-time employees (including medical, dental, vision and 401(k)). In addition, we offer the ability to grow, while truly making an impact in the health care system.

Rally Health is committed to ensuring that its workforce reflects America’s diverse population. Rally Health knows that such diversity will enrich us with the talent, energy, perspective and inspiration it needs to achieve its mission. Rally Health believes in a policy of equal employment and opportunity for all people based on merit and commitment to the principles of diversity. It is our policy to recruit, hire, train, and promote individuals in all job titles, and administer all programs, without regard to race, color, religion, national origin or ancestry, citizenship, sex, age, marital status, pregnancy, childbirth or related medical conditions, personal appearance, sexual orientation, gender identity or expression, family responsibilities, genetic information, disability, matriculation, political affiliation, veteran status, union affiliation, or any other category protected by applicable federal, state or local laws.

Individuals with disabilities and veterans are encouraged to apply. Applicants who require an accommodation related to the application and/or review process should notify Talent Acquisition ([email protected]).