Sr. Analyst, Affiliate & Revenue Operations

Job Description

WHAT WE DO MATTERS:

Here at The Knot Worldwide, we believe in doing work that matters. In 15 countries around the world, our leading family of brands (The Knot, WeddingWire, Bodas, GigMasters, The Bump, How They Asked, Lasting, and more) inspire, inform, and celebrate our communities as they move through life’s milestones. From the proposal to creating a home, and starting a family together, we’re there for every step of the journey. Our couples and business partners depend on us. They're all in. So are we.

ABOUT THE ROLE AND OUR TEAM:

The Knot Worldwide is seeking to fill a Sr. Analyst, Affiliate & Revenue Operations role in New York within the Global Media Solutions, Revenue Operations & Yield team. This position will aid in managing affiliate data platforms, partner with our Editorial team to track, analyze, and optimize affiliate marketing campaigns, while also aiding with reporting across TKWW ad inventory. The ideal candidate has an analytical mind-set, is strategic, and a self-starter with an interest in improving technical skills. The candidate will work closely with teams across the organization to drive affiliate revenue growth and value to users across our company’s portfolio of sites.

RESPONSIBILITIES:

• Identify affiliate opportunities and partner with cross-functional teams: editorial, sales, and product, to guide affiliate marketing strategy to drive towards revenue targets and performance goals
• Own end-to-end Affiliate marketing reporting channels to track the performance of affiliate content and partnerships
• Create, manage, summarize, and present revenue and performance reports on a regular cadence to help drive data-informed decisions
• Manage technical aspects of linking, tracking, and record-keeping of affiliate relationships
• Become fluent in marketplace dynamics and assist in crafting dedicated affiliate marketing strategies that address TKWW Audience
• Analyze DMP data to suggest viable Audience Segments
• Aid in maintaining audience & data operations with the yield management team
• Manage vendor relationships and lead regular calls with organized agendas
• Identify opportunities for revenue growth across revenue channels

SUCCESSFUL SR. ANALYST, AFFILIATE & REVENUE OPERATIONS CANDIDATES HAVE:

• Bachelor’s degree with a strong academic record
• 2-3+ years media/digital industry experience at an Ad Agency, Publisher, or Ad Tech Vendor
• Outstanding Excel skills required; VLookups and pivot tables required, with the ability to analyze and build reports
• Strong organizational skills, attention to detail, and communication skills
• Solutions-oriented and capable of working on complex problems with an interest in improving technical skills.
• Experience establishing and growing an affiliate network and familiarity with affiliate platforms such as Skimlinks is a plus (or similar platforms such as Amazon, Share a Sale, Rakuten, etc.)
• Ability to multi-task across multiple projects and stakeholders
• Results-oriented drive and solid work ethic
• Prior experience in analytics platforms or tools: Yieldex, CDP, or Data Management Platforms (DMP)
• Knowledge of Google Ad Manager and/or other ad servers preferred

WHAT WE LOVE ABOUT YOU:

• You deeply understand our users and put them at the center of everything you do.
• You aim to serve and delight them every day.
• You are respectful and act with the highest integrity.
• If you see something that isn’t right, you say something.
• You ask questions to understand a perspective and are comfortable respectfully challenging assumptions. You are not turned off by constructive conflict to get to the right answer.
• You set clear ambitious goals. You anticipate obstacles, persevere, and are accountable for your commitments.
• You aren’t afraid to challenge the status quo and know that there’s no such thing as failure if you learn from it.
• You seek out feedback and never settle in your quest to grow and develop. By being here, you make our company stronger.

WHAT YOU LOVE ABOUT US:

The Knot Worldwide offers a unique employee experience and we are deeply proud of our award-winning culture. From flexible vacation and generous parental leave benefits to promoting wellness and giving back to our community, we believe in happiness above all else—in and out of the office.

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The Knot Worldwide provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, or disability. In addition to federal law requirements, The Knot Worldwide complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. The Knot Worldwide expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.

If you are a resident of California, by submitting your application, you acknowledge that you’ve read the California Privacy Notice .