Marketing Channel Process Manager

Job Description

Plano 6 (31066), United States of America, Plano, Texas

At Capital One, we’re building a leading information-based technology company. Still founder-led by Chairman and Chief Executive Officer Richard Fairbank, Capital One is on a mission to help our customers succeed by bringing ingenuity, simplicity, and humanity to banking. We measure our efforts by the success our customers enjoy and the advocacy they exhibit. We are succeeding because they are succeeding.
Guided by our shared values, we thrive in an environment where collaboration and openness are valued. We believe that innovation is powered by perspective and that teamwork and respect for each other lead to superior results. We elevate each other and obsess about doing the right thing. Our associates serve with humility and a deep respect for their responsibility in helping our customers achieve their goals and realize their dreams. Together, we are on a quest to change banking for good.

Marketing Channel Process Manager

Capital One is seeking a Marketing Channel Process Manager for our Auto business. In this role, you will drive Channel Strategy initiatives to help both our dealer partners and consumers achieve their automotive goals with Capital One. You will develop channel strategy for one of our lines of business while building successful relationships with internal and external clients.

Success in the role will require excellent strategic thinking ability, and the ability to work in close collaboration with cross-functional internal groups (legal, operations and data management) as well as external partners. Best fit for this role is someone who can strategize, be open (good listener and values diverse thinking), and enjoys working in a dynamic, fast-paced environment.

Responsibilities:

• Develops strategy to support new channels including, but not limited to, vendor assessment, process development, and execution roadmap.
• Performs day-to-day channel marketing activities including, but not limited to, campaign set-up, complex deployment scheduling management, A/B testing, and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.
• Performs QA testing, manages the implementation and creation of promotional, lifecycle, and transactional marketing programs to consumers and dealers.
• Maintains and executes on-going test/learnings and makes recommendations for further enhancements.
• Collaborates across teams (brand manager, analysts, and digital operations, third party vendors) to design and execute programs in support brand and sales goals.
• Ensures accuracy, quality, and brand consistency in communications.
• Optimize marketing strategies based on past results, market changes and consumer insights.
• Compile documentation for internal and external audits

Basic Qualifications:

• Bachelor’s Degree or military experience
• At least 5 years of experience in Business Process Management or Project Management or Relationship Management or Risk Management

Preferred Qualifications:

• Lean, Agile, Six Sigma, Business Process Management, or Project Management certification
• 2+ years of marketing communications or advertising or public relations experience
  

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.

No agencies please. Capital One is an Equal Opportunity Employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, physical and mental disability, genetic information, marital status, sexual orientation, gender identity/assignment, citizenship, pregnancy or maternity, protected veteran status, or any other status prohibited by applicable national, federal, state or local law. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at [email protected] . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

For technical support or questions about Capital One’s recruiting process, please send an email to [email protected]

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Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).