The Category management function defines and manages the product offering, positioning, and pricing across the product life cycle of a given portfolio, guiding the direct/indirect sales teams on such product related dimensions. They are responsible to plan the business objective for a specific portfolio, and to achieve this plan through on going adjustments of the product related decisions. Acts as the lead expert in competition product knowledge in all dimensions (product knowledge, pricing, marketing, customer requirements). Communicates, briefs, supports direct and indirect sales force on product strategies. Defines advertising, and demand generation priorities at strategic and tactical levels in partnership with the Marketing function. Sales compensated role. Quota is an overlay. These jobs focus on selling to customers, typically through work that occurs outside the company offices.
Responsibilities:
Education and Experience Required:
Knowledge and Skills:
1058770
About Hewlett Packard Enterprise
Hewlett Packard Enterprise (HPE) offers worldwide IT, technology & enterprise products and solutions.
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