Brand Influencer Manager

Job Description

Do you want to work with brands that millions of consumers love and use every day?

The P&G Personal Care (brands: Olay Body, Secret & Old Spice) team is looking for dedicated and driven Brand Influencer Managers to join the team, where you will be completely redefining the digital, social & influencer model. Redefining the influencer model, strategy & media serving role is absolutely critical for growth as the media landscape continues to evolve. This role is located in Cincinnati, OH at our global headquarters.

Day one at P&G starts with you doing something that matters – making an impact the consumer, P&G brands, and your career. From early on, you’ll be at the core of creating & executing a completely new model in the digital space. You’ll be trusted to dive right in, take the lead, use your initiative, and help build billion-dollar brands. As a part of the P&G Personal Care team, you’ll be joining a team with a great culture that’s fast paced, dynamic, collaborative, innovative, and passionate about building the future of influencer & social marketing.

Responsibilities:

• Collaborate with Brand Leaders and Teams to develop influencer strategies and related programs
• Collaborate with CMK to turn consumer insights into campaign KPI’s that align to brand strategies
• Find opportunities to expand P&Gs network of influencers
• Develop and test new ways to leverage influencers as a business builder
• Work in between Agencies, Influencers and Brand teams to ensure smooth execution
• Manage relationship with Macro Influencers and ensure quality work is being delivered while maintaining respectful relationships
• Continuously expand P&Gs approach and perspective to Influencer Marketing
• Develop ambitious influencer approaches that connect to traditional approaches
• Stay abreast of FTC guidelines and maintain compliance of programs

The Ideal Candidate:

• Be Social Media and Influencer savvy
• Be able to thrive in ambiguity, pivot easily and be comfortable with disruptive innovation
• Have an understanding of social media platforms, digital campaigns, and influencer marketing
• Ability to relocate to Cincinnati, OH
• Able to travel up to 15% domestically

Qualifications:

• Bachelors degree (preference is Communications, PR, Marketing, Journalism, or similar field
• Have 1-3 (or more) years of relevant work experience (Marketing/PR/media agency, etc.)

About us:

We produce globally recognized brands and we grow the best business leaders in the industry. With a portfolio of trusted brands as diverse as ours, it is paramount our leaders are able to lead with courage the vast array of brands, categories and functions. We serve consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ariel®, Gillette®, Head & Shoulders®, Herbal Essences®, Oral-B®, Pampers®, Pantene®, Tampax® and more. Our community includes operations in approximately 70 countries worldwide.

Visit http://www.pg.com to know more.

Our consumers are diverse and our talents - internally - mirror this diversity to best serve it. That is why we’re committed to building a winning culture based on Inclusion and our ideal candidate is passionate about the same principle: you will join our daily effort of being “in touch” so we craft brands and products to improve the lives of the world’s consumers now and in the future. We want you to inspire us with your unrivaled ideas.

Just so you know:

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, disability status, age, sexual orientation, gender identity and expression, marital status, citizenship, HIV/AIDS status or any other legally protected factor.
Immigration sponsorship is not available for this role. As a general matter, Procter & Gamble does not sponsor candidates for nonimmigrant visas or permanent residency. However, Procter & Gamble may make exceptions on a discretionary basis. Any exceptions would be based on the Company's specific business needs at the time and place of recruitment as well as the particular qualifications of the individual.
Procter & Gamble participates in e-verify as required by law.
Qualified individuals will not be disadvantaged based on being unemployed.