Head of Demand Generation

Job Description

Tessian We believe technology should secure the digital interactions of employees without compromising user experience or productivity. That’s why we’re building the world’s first Human Layer Security platform. We’re a team of mathematicians, data scientists & engineers building breakthrough machine learning and natural language technologies to analyse, understand & protect enterprise email networks. Tessian is backed by leading technology investors Sequoia Capital and Accel who have helped build many industry defining companies including Stripe, Spotify, Crowdstrike and Docker. We'd love to hear from you. Marketing Director, Demand Generation As our Head of Demand Generation, you will lead and grow a team of digital marketers to develop comprehensive, full-funnel demand generation strategies encompassing various media channels. You, and your team, will be responsible for optimizing performance across acquisition channels while achieving acquisition target goals. This role requires a growth mindset and a hands-on approach to everything you do.

In this role, you'll get to:

• Build a strong trusted relationship with the Sales team and leadership — contributing updates in sales pipeline meetings and supporting revenue-generating initiatives
• Ensure ideal customer profiles are used to enhance segmentation and targeting of digital and field campaigns executing on right persona, right offer, right time and right channel
• Deliver compelling, specific messaging for each stage of the buyer journey, creating an engaging customer experience with bottom-line results
• Imagine, build, and execute ABM/omni-channel campaigns across email, social and web, with the support of our marketing operation team
• Measure, analyze and report of all campaigns for effectiveness and ROI leveraging our closed loop reporting framework

We'd love to meet someone who:

• Has a track record as a highly successful, hands-on Marketer in SaaS environments and a champion of best practices
• Has 8+ years of experience in B2B marketing with a strong track record of success - having led game-changing initiatives
• Thinks differently and knows when to follow a playbook that’s served them well and when to innovate and create something completely new
• Has strong, proven leadership skills and highly developed interpersonal skills to lead, manage and inspire a diverse and global team
• Loves to spend time analyzing the data, looking for trends and ‘aha!’ moments
• Has TedTalk-like communication skills - we’re an increasingly globally dispersed team and need to stay connected
• Is passionate about lifecycle marketing
• Loves to experiment and to take intelligent risks

Why we think you'll love it here:

• You’ll work alongside an amazing, high-performing team, where your ideas and voices are heard
• Great startup culture with a mission and values that matter
• Flexible working hours and work from home policies
• One week of remote working from abroad per year - pack your laptop and go anywhere!
• Comprehensive Medical, Vision, and Dental coverage through Aetna,with the lowest tier of Aetna health insurance premiums 100% paid for by Tessian
• 401K Company Match up to 3.5%
• Additional benefits include: Flex Spending Accounts (Health and Dependent Care), Commuter Benefits, Fitness Subsidies, Employee Assistance Programs)
• You’ll get a high quality MacOS tech kit to work on including laptop, phone and peripheral accessories
• Please note that we are unable to sponsor US visas .

Equality & diversity Tessian is an equal opportunity employer, committed to equality and diversity amongst both our employees and prospective applicants. The Human Layer we're securing is diverse, and we know we need to be diverse and inclusive to successfully create HLS that reflects this. You can read our equality and diversity statement here . As part of our commitment to equality and diversity, we're also a corporate member of the WISE Campaign for gender equality in STEM, our CFO is the Chair of the WISE Campaign's Young Professionals' Board , & we're a founding member of the WEDS network driving diversity & inclusion in startups. Important notices Please note that we do not accept applications or résumés from recruiters. Any unsolicited CVs, profiles, or names, submitted in any format, by any channel, to any of our team, will be deemed to fall outside any terms and/or conditions with either the person submitting the information or their company of employment/representation. By submitting your application to Tessian, you consent to Tessian retaining your information and contacting you about future job opportunities, that may be of interest, for up to 2 years in accordance with our Privacy Policy Please note, that any job offers will be subject to the candidate passing background screening checks. Apply for this job