Product Marketing Manager (Remote)

Job Description

Every company has a mission. At Accruent, ours is to make sure you are ready to deliver on yours. 10,000+ customers around the globe depend on Accruent to lead their physical resources and gain the transparency to execute their mission. We’re mission ready. Are you?

Why you want to work for our Marketing team:

Our Marketing team is at the forefront of engaging our current and potential customers to discover Accruent products through our media. We look for creative problem solvers and bold thinkers to drive career defining work in a fast paced and ever changing environment. Want to help shape and share our mission?

As a Product Marketing Manager for Accruent’s rapidly expanding business, you will develop strategy and messaging used in various marketing and sales tools across Accruent’s suite of products and industries, resulting in the company meeting its sales goals.

This position reports directly to the VP, Product Marketing and will be a remote work from home opportunity.

How you'll make a difference:

• Develop strategic approach, core product messaging and tactical execution for various Accruent products for the industrial/manufacturing team. Author and/or develop content, thought-leadership whitepapers, collateral, other sales tools, website, SEO, SEM, events, etc. to assist in the selling of Accruent’s products.
• Execute go-to-market launches of Accruent products.
• Ensure messaging that resonates with the customers and prospects to drive pipeline goals.
• Ensure effective trade show strategy, messaging and execution.
• Develop a deep knowledge and understanding of the market and target audiences
• Measure the effectiveness of the messaging in targeted market segments and define required course corrections.
• Strategize, execute, measure and optimize demand generation programs.
• Coordinate with Product Management and Sales on messaging, campaigns and content
• Develop a strong partnership with Sales to ensure that product marketing is enabling the sales team to be successful.
• Build strategic sales, product and presentation decks that resonate with the target audience

What you bring to the table:

• Bachelor’s degree in Marketing, Business, or equivalent.
• 3-4 years’ experience in marketing role for B2B enterprise software firms.
• Excellent written and verbal communication skills.
• Significant experience with all elements in the marketing communications mix.
• Experience developing collateral for B2B enterprise software firms.
• Experience running a demand generation program.
• Strong interpersonal skills.
• Strong project management and planning.
• Ability to think strategically, generate creative solutions, manage multiple projects, and achieve successful business results rapidly.
• Strong attention to detail.
• Strong presentation building skills.
• Strong sense of ownership.
• Strong sense of urgency.
• Self-starter with ability to work with minimal supervision.
• Ability to work with all levels of internal staff, clients and prospects.
• Ability to work on multiple projects and deliverables simultaneously.
• Ability to handle confidential client and company information.
• Proficiency in Microsoft Office: Excel, Word, PowerPoint, Outlook.
• Ability to travel 10-20%
• Marketo experience.
• Experience in the retail or corporate markets a strong plus

At this time, visa sponsorship is not available.

ABOUT ACCRUENT

Accruent is a global software company that helps organizations achieve superior performance by transforming how they manage their physical resources. Its innovative, industry-leading cloud-based software and services enable organizations to optimize all stages of real estate, facilities and asset management, from capital planning through to IoT-based monitoring and control. With a proven track record across two decades, Accruent has created the only integrated SaaS-based framework and reporting platform for full lifecycle physical resource management. More than 10,000 global customers depend on Accruent solutions to drive out hidden costs, extend asset lifecycles, protect their brands, ensure compliance and deliver on the missions of their organization. Headquartered in Austin, Texas, Accruent serves a wide range of industries in 150 countries around the world.For more information, visit www.accruent.com .

Accruent is an Equal Opportunity, Affirmative Action employer. Women, minorities, veterans, and individuals with disabilities are encouraged to apply.

All offers of employment are made contingent upon the successful completion of a background check. A background check may include: verification of education, past employment, criminal background reports, motor vehicle driving records, reference checks, civil suit records, drug test and/or investigations into incidents involving theft, fraud, harassment and workplace violence. The company is the sole determinant of a successful background check.