Account Brand Manager

Job Description

NIKE, Inc. is a place to explore potential, obliterate boundaries and push out the edges of what can be. The brand seeks achievers, leaders and visionaries.

Consumer conversations and relationships fuel the work of Nike Marketing. It’s the fuel that has built one of the most recognizable brands in the world. Nike Marketing captures the science, art and emotion of Nike’s innovations and connects them with the hearts, minds and souls of athletes. They approach marketing in a way that only Nike can: taking risks, pushing boundaries and inspiring consumers to be champions.

What will you be doing?

As the Brand lead on a Key Account Team, you will be the voice of the account internally and the voice of Nike externally. Taking ownership for driving the implementation of our storytelling and experiences to consumers, you’ll find yourself at the forefront of identifying shifts within industry and partnering with functional experts, categories and accounts to define the future of our connection to the consumer. Collaboration, strategic brief development, communication, planning, attention to detail, and creativity will be vital pieces of the job.

Key responsibilities of the role include:

• Managing the seasonal planning process for the account through leading, contributing, and driving seasonal plan for key categories

• Partnering with the account, category brand and functional leads to craft a strategic vision, driving the development and implementation of content and experiences both digitally and physically for the consumer

• Working with category brand leads to understand design, innovation and points of distinction for key product stories to be told across account digital and retail channels

• Briefing category stories into external agencies, to deliver a holistic account marketing plan, in line with brand and business strategies

• Being the expert on the category consumer, mindsets, shared behaviours, content performance KPI’s, trends, business

• Partnering with the Visual Merchandising & Styling team to drive an elevated focus on support of key doors at key moments within a season

Who are we looking for?We’re seeking individuals who are passionate about Nike, sport and their fellow consumers. Offering significant marketing expertise within a similar/relevant field (i.e. retail, sports, consumer products), you will have a flair for storytelling and ability to think creatively for out of the box solutions.Sound like you? Other key experience we’re looking for includes:

• Demonstrated experience working with marketing insights to derive actionable insights
• Strength in working cross functionally, harnessing a collaborative team environment and being able to lead project work within a large dynamic team and drive end to end planning
• Adaptability to move at the pace of consumer and work in a constantly evolving environment, making decisive decisions when needed
• Outstanding communication, influencing, problem-solving and stakeholder management skills
• A digital first mindset and eagerness to continue to push creative and strategic boundaries.