Job Description

Sr B2B Marketing Manager, Uber for Business - France

At Uber, we ignite opportunity by setting the world in motion. We take on big problems to help drivers, riders, delivery partners, and eaters get moving in more than 600 cities around the world.

We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let’s move the world forward, together.

About the Role

The Uber for Business EMEA Marketing team works to acquire new organisations through thought leadership-driven awareness and lead generation campaigns and strategies. In this role as France Marketing Manager, you will oversee the country marketing strategy which includes everything from managing owned events and webinars, to building an influencer strategy.

Reporting into the Head of Marketing, Uber for Business EMEA, you will be the brand ambassador on a local level - ensuring the local sales teams are supplied with good quality leads while building strong product awareness.

You will work to achieve these goals through varied demand, brand and customer focussed marketing activities. At Uber for Business, we are data-driven in everything we do. You should have a creative, innovative approach to content marketing anchored in an obsession with analytics.

What You’ll Do

• As B2B Country Marketing Manager, you will be primarily responsible for developing and owning the local marketing strategy to drive demand (MQLs and SALs) across channels and strategies, raise product and brand awareness to existing and new targets in the region to generate leads and opportunities into the sales pipeline
• You will own and execute on the local marketing strategy - including owned events, expos, webinars, digital advertising, third party partners and organic website growth
• You will focus on developing processes and frameworks to scale a growing Marketing function
• You enjoy solving problems - and thrive when you see your work driving results and you love using your creative mind to try new and alternative ways to reach your target audience and hit your goals
• You will generate a data-driven hypotheses for improving marketing performance, execute A/B tests, and apply knowledge of basic statistics (e.g. sample size, significance) to separate signal from noise
• You will be required to measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Develop and maintain campaign reporting and lead funnel reporting that will be necessary to monitor and improve our conversion rates and ROI

What You’ll Need

• Extensive B2B marketing experience - familiar with creating and executing campaigns to drive MQLs and SALs
• Experience using tools such as Marketo, Salesforce and Google Analytics
• Basic performance insights (working with Linkedin, Adwords, Twitter)
• Experience managing events (expos and owned)
• At least 5 years of post-university work experience and a BA/BS in a related field such as journalism, marketing or communications or French.
• Excellent command of French language
• A creative approach
• An energetic and positive attitude

See our Candidate Privacy Statement

At Uber we don’t just accept difference—we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products and our community. Uber is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.