Job Description

CRM MENA Coordinator

At Uber, we ignite opportunity by setting the world in motion. We take on big problems to help drivers, riders, delivery partners, and eaters get moving in more than 600 cities around the world.

We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let’s move the world forward, together.

About the Role

In this role, you will own the data-driven customer experience for Uber Eats customers and delivery-partners, serving as the primary connection point between Uber Eats and our millions of customers across MENA.

You'll develop and lead our personalisation strategy across web, email, SMS, push notifications, in-app messaging and more, whilst being a crucial part of the team which extends that personalisation strategy into our product and service channels.

• Draw Eater insights as well as work closely with the operations and central CRM teams to understand consumer segmentation / behavior & identify consumer insights to leverage in lifecycle marketing
• Support with the design and execution of eater promos and experiments relating to increased eater engagement and based on identified insights
• Use tools such as Excel and SQL to monitor rider engagement and build processes to improve it
• Identify actionable insights and recommendations to support strategic decision making
• Establish, report on, and improve KPIs for all eater lifecycle communications
• Advocate for lifecycle marketing priorities with metrics, design and product teams; define data requirements and induct behavioral data into the marketing automation solutions
• Experience managing incentives and communications that have a direct impact on the bottom line. At Uber, CRM focuses on owned channels: email, push notifications, SMS, and in-app cards.
• Empower and enable local marketing teams to achieve business goals through communications

• BSc /BA or MA in Statistics, Business, Economics, Communications or Marketing or CRM related field
• Minimum of 2-5 years experience as a program / project manager in a consumer-facing software, management consulting firm, creative agencies, brand advertisers, or other role requiring rigorous analytical, data-driven problem solving, quantitative analysis, marketing and communicating findings to management

• With competition being very aggressive in MENA, the CRM lead will play a crucial role in defining the Eater lifecycle strategy and support the eater overall strategy to win in the market

See our Candidate Privacy Statement

At Uber we don’t just accept difference—we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products and our community. Uber is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.