Product Marketing Manager, Southeast Asia

Job Description

Summary

Posted: Oct 24, 2024 Weekly Hours: 40 Role Number: 200574335 As a member of our Product Marketing group, you’ll represent the customer throughout a product’s journey from concept through development and launch. You’ll develop and apply insights to help infuse innovative features into our product development process. Together with our team, you’ll work to craft groundbreaking ideas into tangible products that excite the world. At Apple, we combine product management/development and product marketing responsibilities into a single, cross functional Product Management role that collaborates with design, engineering, finance, legal, marketing communications, public relations, market research, sales and support for maximum impact across the organization. The Product Marketing Manager is part of a team of product experts who champion products within their respective markets and seek innovative ways to keep our products at the heart of the customer conversation. A critical function of this role is to be the spokesperson for their product in market. The Product Marketing Manager will own and drive the product centric marketing strategy for iPad for the Southeast Asia region, based in Singapore.

Description

Description - Articulate the iPad opportunity across our key Southeast Asia market and provide product insight and leadership from introduction through end-of-life to the Marketing and Sales organisations - Execute related product launches and marketing activations with excellence - Contribute to the annual SEA Marketing plan, synthesising product, consumer research and business trends to outline key opportunities and prioritise actions that drive growth and category leadership - Liaise with worldwide teams like Product Marketing and Engineering for all local business needs and feature requirements, influencing the product feature roadmap, making clear recommendations that improve customer experience - Be the guardian of your respective product messaging and positioning across every customer touch point, advancing the cause of excellence - Become a visible and vocal member of the International Product Marketing team - Possess expert knowledge of competitive and third party products and strategies - Travel up to 50% of the time

Minimum Qualifications

Minimum Qualifications

• 5+ years experience in product marketing, mobile communications, consumer electronics and/or creative or mobile app roles that require technical fluency and the instinctive ability to be the voice of the consumer
• Spoken and written English proficiency

Key Qualifications

Key Qualifications

Preferred Qualifications

Preferred Qualifications

• Superior storytelling capabilities, presentation and negotiation skills
• A self starter with the ability to continually prioritize, multi-task and work collaboratively in a dynamic, creative, matrixed and fast paced environment
• Builds strong customer relationships and delivers customer-centric solutions
• Ability to surprise and delight our customers’ experiences through innovative, thoughtful details
• Uses knowledge of business drivers, how strategies and tactics play out in the market, to guide actions
• Depth of technical awareness
• Excellent analytical skills
• Strategic planning expertise
• Prior work with international teams in a multi-national company is a plus
• Second language ability in Thai/Bahasa Indonesia/Vietnamese
• Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics

Education & Experience

Education & Experience

Additional Requirements

Additional Requirements More