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Sr Integrated Media Planner

Centro

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Job Details

Location: USA Posted: Aug 17, 2024

Job Description

* Basis Technologies is aware of scams involving false advertisements for open positions at our company. The fraudulent job postings and emails are unauthorized. Basis would never ask candidates to download an app, purchase products or services, or conduct interviews over text or chat. For more information or if you have been targeted, please reach out to us at: [email protected] . WHO WE ARE Basis Technologies delivers software and services to automate digital media operations for more than 1,000 leading agencies and brands. Our comprehensive ad tech platform, Basis, supports the planning, reporting, and financial reconciliation of direct, programmatic, search, and social media, all in one place. We are deeply committed to building software that will change the ad tech industry for the better and are equally dedicated to building an inclusive culture of highly motivated individuals who create a positive and supportive environment together. We invest in our culture and support our employees so they can do their best work. Basis Technologies is headquartered in Chicago, and our employees have the flexibility to work in an office location, completely remote, or a hybrid of the two. Please note, we are hiring on a remote working basis only in the U.S. and Canada. ABOUT THE TEAM The Strategic Media Services (SMS) team provides strategic partnership and integrated media solutions to our diverse suite of clients. We deliver Raving Fan Service by helping clients challenge their media objectives and realize their business ambitions. Powered by best-in-class research and planning tools, SMS works in partnership with our sales team to tailor our tech enabled services approach to drive better outcomes and media campaigns. WAYS YOU’LL CONTRIBUTE This position will be responsible for account management and stewardship of media services for a suite of brand and agency advertisers. This role will oversee the development and quality control of media plans as well as presenting them to client stakeholders. Your contribution will be to:
    • Partnering with research and strategy team members to develop and present integrated media recommendations
    • Maintaining a strong understanding of the digital media landscape and the latest Basis products and solutions
    • Mastering an understanding of how digital channels work together to drive different business outcomes
    • Mentoring and train junior planning team members
    • Bringing new ideas to clients through the latest digital innovation, research, and vertical expertise
    • Using syndicated research to build rationale for recommended media strategies
    • Collaborating with our analytics team to ensure media strategies are aligned to business objectives and measures of success
    • Negotiating with vendors to secure the best inventory and pricing available for our clients
    • Cultivating strong internal relationships with ad operations, campaign analytics, and search and social media planners.
    • Operating with a solutions-oriented approach and a high degree of client servicing
    • Ensuring high levels of campaign performance, client satisfaction, and retention, while working alongside the VP and Director of Integrated Client Solutions and Client Development team members
    • Remaining on-top of advertising trends and provide POVs to clients on topics such as the cookie-less future

WHAT YOU BRING TO THE TABLE

    • 4+ years of experience in digital media buying and planning
    • Previous experience mentoring junior team members
    • Strong understanding of programmatic media and real-time bidding
    • Strong proficiency with holistic media planning fundamentals and media planning tools
    • Experience with syndicated research tools
    • Experience working alongside a Demand Side Platform
    • Strategic thinking and proactive detail-oriented client service skills
    • Strong written and verbal communication skills
    • Strong issue resolution and problem-solving capabilities
    • Ability to work well in a cross functional team environment
    • Advanced Excel and PowerPoint skills

BONUS POINTS

    • Hands on DSP buying experience
    • Experience working with a 3rd party ad server
    • Experience in digital reporting dashboards such as Datorama
    • Basis Certified
$72,000 - $116,000 a year Our salary ranges are determined by role, level, and location. Individual salary is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your location during the hiring process. The total compensation package for this position may also include commission or bonus, company equity, and competitive benefits. ANYTHING ELSE? Don't think you have all the skills required for this role? That's okay, we recognize that experience can be built in many ways. If you have relevant skills that are not reflected in your resume, we welcome your candidacy and encourage you to share more in an optional cover letter, even if your experience doesn’t match our exact requirements. LIFE WITH BASIS TECHNOLOGIES We take care of our people and believe that our success depends on the growth and well-being of each one of our team members. We've been proudly recognized as: Ad Age, Best Places to Work 2023, 2022, 2013 Built In, Best Workplaces 2023, 2022, 2021 Crain's Best Companies to Work for in Chicago 2022, 2021, 2020, 2014, 2013, 2012, 2011 Crain's Best Companies to Work for in New York 2022, 2021, 2014 Dallas Morning News, Top Workplaces 2021, 2019, 2015 Denver Post, Top Workplaces 2022, 2021, 2020 Denver Business Journal's Largest Employers 2022, 2021, 2020 Fortune Magazine, Best Workplaces 2022, 2021, 2020, 2015, 2014 We provide a thoughtful perks and benefits package including competitive 401k/RRSP matching, mental health support, a funded health savings account, paid sabbatical, generous parental leave, a flexible work environment and time off policy, and more. We are proud to be an equal opportunity employer and are committed to building teams that are diverse in thought, perspective, and culture. We celebrate all team members regardless of gender identity, sexual orientation, race or cultural background, religion, disability, and age. Basis is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application processes. If you need assistance or an accommodation due to a disability, you may contact us at [email protected]. Information collected and processed as part of any job applications you choose to submit is subject to Basis' privacy policy that you can view here . Apply for this job

About Centro

Centro's technology platform, Basis, is an advertising solution unifying programmatic buying, workflow automation and business intelligence.

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