Customer Marketing Manager

Job Description

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.

The Team and Role:

Are you motivated by the opportunity of touching the lives of millions of people daily around the world? Do you have a passion for growing brands, reaching diverse audiences, and maximizing business opportunities? Do you want to be part of a global team of passionate leaders and innovators? Do you want to join a company committed to serving ALL People and the Planet?

Then Logitech is the place for you.

The way we live, work, and play has changed. We are in a time of reimagining everything and Logitech products, services, and values have never been more relevant. We are driven by our purpose to “Help ALL people pursue their passions by designing experiences so you can create, achieve, and enjoy more.” We work together as a global organization to make a difference and achieve a greater impact on people by “designing new possibilities that extend human capability.”

Big things are happening at Logitech. Come play a critical role as we take our eTail business to the next level. We’re looking for an eTail Customer Marketing Manager - Logitech Asia Pacific & Latin America (APLAT) Region.

The Logitech APLAT Regional Team is looking for a strong Customer Marketing Manager for our eTail channel business, who is passionate about eCommerce and brings eMarketing, Commercial and Operational skills to positively impact the business. You will report to the Head of eTail Region.

Your core responsibility will be to collaborate with Global, Regional & Country/Cluster eTail and Category Teams to improve presence, market share and also sell-out on top eTail platforms, by driving key fundamentals (ePOS & traffic) as well as integrated online marketing campaigns. The role will be in charge of turning data, insights and category strategies into top eTail customers strategies & plans in cooperation with Regional Marketing and work with the Country/Cluster Etail Teams so that they may execute with excellence.

This is an exciting opportunity to join a fast-growing company in a role that requires customer-driven marketing acumen, hands-on execution and strategic work. You will collaborate broadly with the Logitech team as well as with top eTail customers.

Your Contribution:

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you’ll need for success at Logitech. In this role you will:

Drive and capture demand through data-driven Customer Marketing

• Build in-depth knowledge of eTail Digital Media capabilities across key customers in region
• Regionalize eTail Academy trainings and drives upskilling of local Customer Marketing Managers
• Drive ePOS & eVisibility execution w. Etail Ops

Design Customer Marketing plans to drive profitable growth:

• Partner with top regional eTailers to get data, insights & understanding of their ecosystem and capability. Turn insights into actionable customer marketing plans to drive Logitech business profitably; including business fundamentals such as sales, content, competition, shopper, & traffic.
• Ensure customer marketing plans are in line with Category strategy, Regional best practices and channel portfolio strategy, with optimized range by seller/customer. Externalize these plans with top customers and get their buy-in to implement.
• Look continuously for opportunities to open up further business potential for top regional eTailers.

Execute with excellence:

• Coordinate customer marketing execution across all stakeholders internally and externally.
• Ensure key Etailers platform, marketing & media tools:
  • Maximize traffic to our products’ pages, thru Etail Media i.e Site placements, Search, SEO, Events, Brand store and leveraging Logitech Digital marketing too
  • Improve Conversion & Loyalty, thru best in class Content, Ratings & Reviews, CRM
• Monitor KPI’s for successful implementation and corrective actions

Key Qualifications:

For consideration, you must bring the following minimum skills and experiences to our team:

• 3-6 experience in eCommerce & Digital Marketing, gained from working at an eTailer and for a brand
• eRetail Media (eCommerce Advertising) & eMerchandising expertise (Online assets, SEO optimized copy, PaidSearch, Display, Navigation etc.)
• Strong analytical skills and data-driven thinking i.e excel in playing with KPIs like sales data, channel margin, rebate, market-share and is advanced in Excel

Preferred Qualifications:

• 2 years in Sales (forecasting, monitoring, reporting business metrics, selling consumer products)
• Business & negotiation acumen

Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.

Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!

We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location.

All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible .