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Senior Growth Architect

BCG Digital Ventures

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Job Details

Location: Chicago, Cook County, Illinois, USA Posted: Oct 21, 2022

Job Description

Digital Ventures is now part of BCG X, home to the world’s best tech-build and design talent.

We are an ever-growing global team of the world’s most remarkable entrepreneurs, designers, engineers, venture architects, product experts and investors. Our ventures create a strategic advantage for the most important global companies.

Growth Architects at BCGDV

Growth Architects are responsible for incubating growth thinking into our ventures at every stage, from ideation to customer adoption. They continuously seek to evolve the industry standard for growth marketing best practices, rapidly inventing transformative new strategies to validate, launch, and scale ventures. Their work spans across product, marketing, and technology, and they drive successful growth by leveraging the symbiotic relationship that exists between them. Through a hypothesis-driven, rapid test and learn approach, they strategize, implement, and execute go-to-market activities that ensure best in class customer acquisition, engagement and retention.

In this role you will:

  • Lead growth strategy, execution, and optimization for one of our digital businesses
  • Own multi-channel growth strategy based on product needs: owned, earned, and paid media tactics
  • Define, execute, analyze, and optimize sophisticated multi-variant tests with quantitative significance
  • Be the authority within a multi-disciplinary team to determine the optimal strategy to identify unit economics and GTM
  • Collaborate with growth leadership and drive growth strategy documents, frameworks, and guidelines for internal and external use
  • Convert insights into action. See customer acquisition process through from ideation to execution
  • Define and validate core KPIs and unit economics, such as cost per metrics (CAC), retention, ROI and LTV to drive the business
  • Build on BCGDV’s differentiation by building truly unique capabilities around media, technology, customer journey, and Growth operating models
  • Be agile and iterative in your approach, and relentless in your search for the next unexploited growth opportunity

You should have:

  • 5-10+ years of professional experience in industry, consulting, or agency
  • Strategy and planning, plus hands on experience with paid media tools, like Facebook Power Editor and Google AdWords
  • Expert knowledge of analytics tools like Excel, Google Analytics, Mix Panel, and AppsFlyer
  • A proven track record of personal success and ambitious undertakings
  • A passion for growth marketing, driving customer adoption, bringing products to market, and scaling digital products and services
  • Entrepreneurial spirit to help us shape our growth initiatives and company
  • Ability to think strategically and creatively: analyze, synthesize, recommend and take actions
  • Previous marketing or user acquisition and growth experience proliferating B2C or B2B facing digital products and services
  • Expert communication, presentation, and material preparation skills required
  • Previous experience at a professional consulting company highly desired
  • Experience with all of the following techniques: SEO/ASO, SEM, DSPs, social, paid media, community/influencer development, word of mouth, email marketing, mobile native and web, programmatic display, etc.
  • Master’s degree in marketing, business or a related field, or equivalent experience
Benefits at BCGDV

At BCG Digital Ventures we are committed to offering a competitive compensation package and benefits that contribute to our employee’s quality of life. We offer a base salary, annual bonus, and fully vested retirement plan with annual contributions. We pay the full cost of medical, dental, and vision coverage for our employees and their eligible loved ones. We offer reimbursement for gym memberships and other fitness activities and paid time off including vacation, 12 paid holidays, unlimited personal days off, and sick time.

Diversity & Inclusion at BCGDV

BCG Digital Ventures facilitates a sense of belonging where all employees, particularly those historically at the margins of society, can unapologetically bring authenticity to their work. Check out our commitments , progress and areas we are working on to bring our DEI vision to life.

To learn more, visit us at bcgdv.com

Interested applicants may apply through the careers section of the website at https://www.bcgdv.com/ . Interviews will take place after resumes have been screened for minimum requirements. Please note that this position is not restricted solely to the responsibilities listed above and that the job scope and responsibilities are subject to change . All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected under federal, state or local law.

Candidates should be aware that BCG currently maintains a policy requiring all US & Canada based employees to be fully vaccinated against COVID-19. Newly hired employees must be fully vaccinated prior to their employment start date. BCG is an equal opportunity employer and will provide a reasonable accommodation to those unable to be vaccinated for medical or religious reasons where it is not an undue hardship to the company to do so as provided under applicable federal, state, provincial and local law.

About BCG Digital Ventures

BCG Digital Ventures is a corporate investment and incubation firm.

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