Digital Marketing Intern

Job Description

Location:

BOSTON, MA OR SAN FRANCISCO, CA OR REMOTE-US

Part-time [20 hrs/week]

About Drift

Drift®, the Conversation Cloud company, helps businesses connect with people at the right time, in the right place with the right conversation. Using the Drift Conversation Cloud, businesses can personalize experiences that lead to more quality pipeline, revenue and lifelong customers. Drift brings Conversational Marketing, Conversational Sales and Conversational Service into a single platform that integrates chat, email and video and powers personalized experiences with artificial intelligence (AI) at all stages of the customer journey. More than 5,000 customers use Drift to deliver a more enjoyable and more human buying experience that builds trust and accelerates revenue. Representing less than 1% of unicorns led by Latino founders, Drift is building an equitable, enduring company to transform the way businesses buy from businesses.

About the team / role

At Drift, we’re known for defining what best-in-class digital marketing looks like.

Our digital marketing team is a collaborative team of innovative marketers who question the status-quo to create jaw-dropping digital experiences that surprise and delight our future and existing customers.

We’re looking for a Digital Marketing Intern who can help us grow pipeline from digital campaigns through a variety of channels and programs. Over the course of this internship, you’ll develop hands-on experience building campaigns that provide the right message to the right people at the right time. We want every buyer to feel like they are receiving a personalized, white glove treatment. Plus, you’ll get to learn from a team of digital marketers, demand generation marketers, copywriters, and designers at a rapidly growing software company.

We are looking for a proactive, enthusiastic, and ready to learn individual who is eager to dive into our digital channels, learn quickly, and make an impact on a fast-paced, agile team.

What you'll be doing on the digital marketing team at Drift:

• Coordinate incoming advertising requests for our quarterly campaigns, partnering with our Content and Creative teams on corresponding ad copy and creative
• Create new landing pages and Conversational Marketing playbooks for our quarterly campaigns, from large-scale offer launches to 1:1 ABM campaigns
• Research and recommend new high-intent search topics and keywords, to build corresponding paid search campaigns in collaboration with our advertising agency
• Work cross-functionally to support our content syndication programs, ensuring high-quality lead generation
• Measure and analyze campaign performance dashboards to understand where opportunities for further growth and optimization exist

About you and what type of skills you’ll need:

• You’re pursuing a bachelor’s degree, preferably in business, marketing, or a related field
• You have 0-2 years of marketing experience - internships and coursework OK
• You have excellent communication skills
• You’re a proactive problem-solver
• You have excellent time management skills, with a sharp focus on your goals and accountability for daily, weekly and monthly activities to achieve them
• You’re curious about learning new things and confident to share what you know with others
• Experience in digital advertising or landing page creation is a plus
• Familiarity with martech platforms such as Drift, WordPress, Google Ads, LinkedIn Ads, Facebook Ads, 6sense, or MetaData is a plus
• Familiarity with project management tools such as Asana or Trello is a plus

Drift is committed to being an equal opportunity employer.

We know that applying for a new job can be intimidating. But guess what? At Drift, there is no such thing as an “ideal candidate.” We believe in the power of teamwork -- and in the desire to learn something new every day. We believe in hiring people, not just skills. Take it from our Founder .

If this sounds like a company you would like to join and a role you would thrive in, please don’t hold back from applying! Whatever skills you bring to the table or background you’re coming from, we welcome you to start a conversation with us. We need your unique perspective for our continued innovation and success. We’re looking forward to learning more about you!

Drift is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [email protected] . #LI-Remote

For Colorado residents: The base range for this role’s listed level is currently $20 hourly for Colorado residents only. Through a review of equity with other team members, market data, experience, knowledge, skills and the abilities of the applicant, the level and salary ranges may change. Sales roles are also eligible for incentive pay targeted at a percentage of the base salary. Disclosure as required by the Colorado Equal Pay for Equal Work Act, C.R.S. § 8-5-101 et seq.