Marketing Technology Lead

Job Description

Coinsquare is looking for an experienced Marketing Technology Lead to help build customer-facing projects and behind-the-scenes processes for managing and tracking advertising campaigns. We are rebuilding coinsquare.com and are looking for a Fullstack Developer with Marketing experience to help build our new website. We need your help to build and maintain the first thing our customers see. In addition, you will build product marketing and landing pages, API integrated solutions, and behind-the-scenes processes for managing and tracking advertising campaigns. You’ll have the opportunity to curate and maintain Coinsquare’s MarTech stack, set up new tools, automation, and platforms we add in the future, and build web tools for our Sales team. If you consider yourself an analytics-minded developer and want to be a part of helping Coinsquare dominate the digital currency market in Canada, keep on reading!

What you’ll be doing

• Building React projects with Gatsby
• Using Netlify for a git-based workflow
• Implementing solutions for tracking mobile performance (we use AppsFlyer)
• Click tracking with Voluum
• Using CRMs (we use HubSpot) for form submissions, automations, creating contacts/users
• Building with SEO in mind
• Manage web content in a CMS (currently WordPress, but Contenful, Sanity.io , etc are all options)
• Help build marketing and transactional email templates (we use HubSpot and Sendgrid)

What you’ll bring

• 4+ years experience in frontend development
• 2+ years experience in backend development (Node.js and serverless/lambda functions)
• Strong understanding of HTML & CSS best practices
• Deep knowledge of JavaScript
• Familiarity with a modern web frontend framework or library (we use React)
• Cross-browser development mentality
• Knowledge of Git version control
• Willingness to debug, understand, and solve JavaScript and UI issues

What you can expect

• A total compensation package that includes a competitive base salary + options, health insurance/benefits coverage, RRSP matching
• Annual Learning and Development budget
• Coinsquare-provided technology
• Downtown Toronto (dog-friendly) office located in King West
• Ritual credits for lunch on Tuesdays and catered lunches on Thursdays
• Coinsquad activities like our Coinsquare Summer Olympics, and cheering on the Jays/TFC
• Work in an environment that values transparency, accountability, confidence + humbleness, collaboration, and learning from others.

About Coinsquare We are Canada’s biggest operating digital asset firm. Since 2014, Coinsquare has traded on behalf of over 500,000 Canadians. Our team of 100+ employees have built Canada’s leading retail and over-the-counter trading platform. Coinsquare is FINTRAC certified and on its way to becoming an IIROC member firm registered as a dealer. Built by Canadians, for Canadians. Coinsquare has raised over $100M (including investments from dually listed company, Mogo) since its inception. By successfully executing trades in excess of $8 billion CAD, we have established long-standing relationships with banks, custodial providers and regulatory bodies. Discover what's possible with digital currency by checking out our trading platform: Coinsquare for Android | iOS | Web We’re full of bright and diverse thinkers. Team members have equal opportunities to contribute to our success within a scale-up culture that encourages self-starters, transparency and team connectivity. We know diverse teams make strong teams. We welcome people of diverse backgrounds, experiences, and perspectives. If you require accommodation during the application process, simply let us know and we’ll ensure it’s a positive experience for you. In order to promote and enhance the security of Coinsquare and our platform, anyone receiving a job offer will be required to complete a background check. Apply for this job