Manager, Industries Marketing - Public Investment Management (PIM)

Job Description

KPMG is currently seeking a Manager, Marketing - Public Investment Management to join our Marketing organization.

Responsibilities:

• Manage and execute a broad range of marketing projects and deliverables, including tailored, sales enablement, content and thought leadership materials
• Manage the editing and consolidation of Public Investment Management (PIM) distribution contact lists and develop personalized targeting strategies to leverage FOT / Salesforce platforms
• Work with Marketing Director and Lead Partners to assist in the identification and assessment of industry disruptors, trends and salient and industry issues through research and innovation lab sessions
• Support Market Development initiatives and projects, working with the Asset Management marketing director and AM team at large
• Responsible for managing PIM digital marketing efforts, collaborating with national AM marketing team, to deliver best in class digital marketing results; specific responsibilities include maintaining and updating AM internal / external websites, developing social media calendar, leading SEM / SEO for AM marketing campaigns
• Collaborate with functional, industry, field and account marketing teams, as well as internal resources to achieve deliverables that enhance the AM brand

Qualifications:

• Minimum five years of combined experience in any of the following areas: marketing, sales enablement, business development, project management and client service experience; preferably in a professional services environment; Asset Management industry experience preferred
• Bachelor's Degree from an accredited college/university
• Superior project management skills, with an ability to manage multiple projects in a fast-paced deadline-driven environment; strong trouble-shooting and multi-tasking skills; proven ability to complete projects according to outlined scope, budget and timeline; client service experience (internal and external) critical
• Digital-first strategic thinker with strong email and social media marketing expertise, experience executing content creation, storytelling, digital media, social media best practices and search
• Experience measuring and optimizing campaign performance to enhance customer experience and improve conversion
• Proficiency in Microsoft Office Suite applications, including Word, Excel, PowerPoint and Outlook