Marketing Manager in Singapore, Singapore at PayPal

Job Description

Job Description

At PayPal (NASDAQ: PYPL), we believe that every person has the right to participate fully in the global economy. Our mission is to democratize financial services to ensure that everyone, regardless of background or economic standing, has access to affordable, convenient, and secure products and services to take control of their financial lives. We’re a purpose-driven company, and our beliefs are the foundation of how we conduct business every day. We’re guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Collectively, these values inspire us to work together as One Team with our customers at the center of everything we do, and to take care of ourselves, each other, and the communities in which we live and work. We challenge the status quo, ask questions, and find solutions. Join us as we enable the hopes, dreams, and ambitions of millions of people around the world.
The role is responsible for leading the development and execution of the Consumer Marketing Programs across the Market Archetype of XB (focus on Middle East & Africa) and being a partner to various consumer stakeholders including sales, partnerships, product, GTM, etc. Success will be defined by the delivery of customer outcomes that drive the commercial growth.

PayPal Singapore is the Headquarters for the PayPal International Marketing Team - where we have customers and local teams servicing our customers in numerous countries across the Regions of Asia, Latin America, Middle East and Africa. XB Network (XB stands for Cross-border trade) marketing team is part of International marketing team and focuses on supporting 100+ markets where PayPal has strong XB value proposition.

The role of the XB network Marketing Team is to:

• Build and localize differentiated and sustainable market positioning for the PayPal Brand with consumers and merchants
• Acquire new customers and grow value of the new customer cohort
• Build engagement with existing customers to grow customer value
• Develop, enable and grow mutually beneficial commercial partnerships in region that enhance our product and service offering for consumers and merchants
• Partner with regional sales teams to support growth in the Middle East & Africa regions

Key Areas of Responsibilities

• Partner with the Regional/Country Sales Leaders to agree a plan and engagement model to deliver the network KPIs & growth targets for the market
• Partner with LE sales teams to develop & execute bespoke marketing programs for strategic flywheel merchants
• Localize the global events and partnership calendar to include local retail, cultural and social events to build out a comarketing program for the sales team that creates reach and engagement opportunities for merchants in the market
• Execute the common marketing programs with excellence for each defined customer cohort and partner with the growth & creative labs to imaginatively localize through channel selection and contextual messaging to connect with local customers in a culturally resonant way
• Partner with the Global Partnership team to execute global partnerships and events and part of the customer contact strategy
• Provide localization requirements to Consumer Marketing HUB team on dimensions of; Product mix, regulatory requirements, strategic merchant mix and cultural sensitivities
• Manage the overall localization of the value proposition for the market and the management of the customer contact strategy
• Contribute to delivering NNA and Customer Engagement targets for the XB Cluster of Markets
• Owning and managing the budget ensuring alignment of investment and allocation of resources to the best opportunities for growth.

Experiences and Skills

• 8-10 years marketing experience
• Experience In consumer marketing within the Middle East / Africa region is a must
• Experience in commercial partnerships is a must
• Degree qualified in Business, Commerce and/or Marketing (preferred not mandatory)
• Highly analytical, commercially oriented and motivated by business impact
• Highly strategic and great problem solver
• Highly structured, with strong planning and organizing skills. Strong prioritization skills
• Outstanding written and verbal communication skills
• Experience in working in a global matrixed environment
• Can work in a fast paced, dynamic environment, high change agility
• Motivated by enabling others’ success and experience in business partnering
• Ability to influence in a complex matrix structure

Qualities and Behaviours (the how)

• Outcomes/results focused, proactive, can think ahead and work under pressure
• Ability to manage ambiguity and constant change in a patient and mature manner
• Highly empathetic, great listener and business partner
• Can do attitude, enjoys getting their hands dirty and working with cross-functional teams
• Enthusiastic and passionate team player, motivated by being part of, and succeeding as a team
• A great collaborator, motivated by partnering and elevating the success of others
• Motivated by driving improvement and making a difference
• Curious, creative, open-minded, is willing and able to learn fast

For more than 20 years, PayPal has remained at the forefront of the digital payment revolution. By leveraging technology to make financial services and commerce more convenient, affordable, and secure, our open digital payments platform gives PayPal’s 400 million active account holders the confidence to connect and transact in new and powerful ways. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying, or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom, enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.

PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at [email protected].
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