Marketing Manager

Job Description

This is Adyen
Adyen is the payments platform of choice for the world's top companies, delivering frictionless payments across online, mobile, and in-store channels. Our team members are motivated individuals that help each other do remarkable things every day. We face challenging situations and solve them as a team. And together, we deliver innovative and ethical solutions that transform the way the world pays.

Marketing Manager, Japan

We are looking for a flexible and versatile Marketing Manager to develop and manage marketing programs in specific channels, support business objectives, lead acquisition, cross-selling, provide sales support, and advance brand awareness and consideration.

This is a new role based in Tokyo which will report to the Head of Marketing APAC (based in Australia), and work closely with the consultancy team in Japan.

To be successful, you will need prior experience with creating campaigns and strategies, as well as experience in managing digital campaigns, events and content creation.

Responsibilities:

• Develop the overall marketing strategy for Japan, working with relevant stakeholders, in line with broader company objectives
• Develop and execute integrated programs to build our brand and drive consideration for Adyen, across digital channels, events, partner relationship-building, social media, webinars
• Manage and oversee Adyen’s social channels in Japan
• Plan effective digital marketing campaigns that drive prospects through the sales funnel
• Be the local market expert, and work closely with regional APAC marketing & communications team (Campaigns, Digital Marketing, Events, Content, PR) to surface country insights and customer success stories, aligning to ensure consistency in brand identity and narratives
• Manage partners and agency to drive and deliver effective brand programs mapped to business objectives
• Track and evaluate the impact of programs in achieving their stated objectives, report on results and optimise future campaigns
• Manage localization of global content & initiatives and proofreading of tran slations
• Collaborate with local commercial leads, regional & global marketing & communications teams, designers, product managers, sales, subject matter experts, and external influencers and agencies to produce inspiring brand programs
• Manage events ranging from customer events, to sponsored events and webinars

Profile & Qualifications:

• 5+ years of relevant experience
• Flexible & tenacious: does what it takes to get things done, and ability to navigate through ambiguity
• Strategic & hands-on: develop a relevant strategy for the market and deliver impactful programs that works
• Collaborative nature and team player: with a desire to work in a multicultural environment
• Demonstrated ability to take initiative, think ahead, engage proactively and make great things happen
• Have a successful track record in high tech branding to business audiences
• Strong communication skills in both Japanese and English (verbal and written)
• Strong project management skills
• Proficient in Marketo, Salesforce

Who we are Adyen is the payments platform of choice for the world's leading , delivering frictionless payments across online, mobile and in-store channels. It is the only provider of a modern end-to-end infrastructure, connecting directly to Visa, Mastercard, and consumers' globally preferred payment methods. With offices around the world, Adyen serves nine of the 10 largest U.S. internet companies and many worldwide retailers. Customers include Facebook, Uber, L'Oreal, Casper, Bonobos, and Spotify.

Our Diversity, Equity and Inclusion commitments

Our unobvious approach is a product of our diverse perspectives. This diversity of backgrounds, cultures, and perspectives is essential in helping us maintain our momentum. Our business and technical challenges are unique, we need as many different voices as possible to join us in solving them - voices like yours. So no matter where you’re from, who you love, or what you believe in, we welcome you to be your true self at Adyen.

Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Sounds like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application.