Marketing Coordinator / Project Manager (Remote)

Job Description

Visier is the global leader in People Analytics and Workforce Intelligence trusted by over 8000 customers and a third of the Fortune 500. Our solutions give customers valuable insight into their people, because people are a business' most important asset. Every day Visier employees work to help create more efficient, fair, and successful businesses through leveraging data. Recently closing a successful Series E funding round, and a landmark $1B valuation, Visier is embarking on an incredible phase of its 11-year growth journey. Every day Visier employees work to help create more efficient, fair, and successful businesses through leveraging data. Reporting to the Marketing Manager - EMEA you will help to drive a series of projects focused on brand awareness, lead generation and customer retention for Visier in EMEA. Providing day-to-day support of the planning, development and execution of marketing plans, you’ll play a crucial role in evaluating their effectiveness through effective ongoing analysis and reporting.

What You'll Be Doing...

• Campaign development and execution:
• Assist in the project management of key marketing programs to ensure timely and effective execution
• Help to set up the tracking of such activities and report on their effectiveness
• Content marketing:
• Conduct a content audit to identify gaps and opportunities for content development
• Create content briefs to facilitate content development and ensure they are actioned
• Email marketing:
• Evaluate the current performance of nurture programs and recommend areas for improvement
• Create email copy and ensure the emails are deployed
• Digital advertising:
• Assist in measuring and monitoring campaign performance and recommend improvement areas
• Optimize copy and creative to improve conversion rates
• Event Marketing
• Coordinate in-person and virtual field events that we host, or participate in, including webinars, trade shows, conferences, roundtables, workshops etc.

What You Bring To The Table...

• 1-2 years of B2B marketing experience with experience in SaaS or HR tech being highly advantageous
• You’re inquisitive with a desire to take on new challenges
• Methodical and detail focused, you have the ability to see a project through to completion keeping stakeholders informed of your progress
• You love to be creative, critical thinker and have a desire to partner with your team to look at new ways of doing things
• Familiar with Google Suite & Microsoft Office and leveraging Zoom for webinars
• Have experience using a varied tech stack
• Experience using Asana, Salesforce and Marketo is a bonus
• Most Importantly, You Share Our Values...
• You roll up your sleeves
• You make it easy
• You are proud
• You never stop learning
• You play to win
#LI-MP1

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