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Senior Pricing Manager - Promotion Strategy


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Job Details

Location: London, Greater London, England, SW1A 2DX, United Kingdom Posted: Jun 15, 2021

Job Description

We strongly encourage people of colour, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, and individuals with disabilities to apply. Bumble is an equal opportunity employer and welcomes everyone to our team. If you need reasonable adjustments at any point in the application or interview process, please let us know. In your application, please feel free to note which pronouns you use (For example - she/her, he/him, they/them, etc). Bumble is looking for a talented Senior Pricing Manager with a deep understanding of customer purchase behaviour to own our Promotion Strategy. The role will be key in optimising acquisition and retention of payers. This role will be based in London, reporting to the Pricing Lead.


    • Define and execute the promotion strategy across Bumble and Badoo
    • Own the payer journey from a pricing perspective and contribute to the cross-functional unit to build the pricing strategy during the user lifecycle
    • Build a framework for supporting international launches with promotions and discounts
    • Closely collaborate with Finance, Product, Marketing, Payments and Billing, Legal and Engineering teams to ensure best-in-class process and execution
    • Closely collaborate with user research and comms to build deep customer understanding and communication strategies for pricing optimisations
    • A/B test setup, monitoring and understanding of results


    • Significant years in a comparable role, with a proven track record of successfully driving value through implementing successful pricing, promotion and discount initiatives
    • Experience with both consumables and subscription products
    • Experience in the Gaming or Dating industry preferred but not required
    • Ability to extract actionable insights from data and research
    • Good understanding of behavioural science, nudging and value based pricing
    • Good understanding of pricing strategies, modelling processes and risk management
    • Comfortable working with Product and Data Science teams
    • Considerable knowledge of modelling and algorithms
    • Experience with setting up and interpreting A/B tests


    • You are comfortable in a fast-paced environment where you communicate daily with world-class talent from our global teams including Finance, Product, Marketing, Payments & Billing, Legal and Engineering
    • You are positive and committed with a 'can-do' attitude and a flexible approach
    • You are a problem solver and a forward thinker
    • You are a self-starter: you thrive on taking ownership of initiatives with limited oversight
    • You have excellent time management and you know how to manage multiple priorities, breaking large projects into manageable pieces
    • You have great communication skills, both verbal and written
    • You are deeply passionate about Bumble’s brand vision and values
    • You can build consensus and alignment but are not afraid to push ahead on your vision
    • You are passionate about leading, managing and inspiring cross-functional teams
With over 700 staff in 10+ countries all working remotely during the time of COVID-19, we’ve worked hard to adapt and support our teams during this challenging time, including: * Flexible working hours * Streaming free, live yoga & meditation sessions each week, as well as a full weekly timetable of free online exercise classes * ‘Random Coffee’ - connecting staff across the globe in pairs once a week to get to know each other over a video chat * ‘First Fridays’ - meal delivery for a remote lunch with your team once a month * Employee Support Fund for those whose households are experiencing financial hardship due to COVID-19 * Written resources to guide employees through this challenging time * You will also be taken through a fully digital onboarding process! About Bumble Inc. : Bumble Inc. is the parent company of Badoo and Bumble, two of the world’s highest-grossing dating apps with millions of users worldwide. The Bumble platform enables people to connect and build equitable and healthy relationships. Founded by CEO Whitney Wolfe Herd in 2014, the Bumble app was one of the first dating apps built with women at the center, and the Badoo app, which was founded in 2006, was one of the pioneers of web and mobile dating products. Bumble currently employs over 700 people in offices in Austin, Barcelona, London, and Moscow. For more information, please visit: Apply for this job

About Bumble

Bumble is a location-based social and dating application that facilitates communication between interested users.

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