Managing Director, Marketing Analytics

Job Description

Your Opportunity

Today’s marketers need analytics to measure their impact, discover new opportunities, and spend their budgets wisely. Analytics teams need leaders who can mobilize talent on the top opportunities while looking outwardly for new ideas and the latest techniques. We are seeking a managing director to lead delivery against these needs in support of Schwab’s Retail Marketing business.

The Role: Managing Director, Marketing Analytics, will...

• Advise Retail marketing on their data and analytics initiatives, directly as the most senior team and thought leader, and through direct reports who lead the teams aligned to the business units within marketing
• Manage the overall data and analytics roadmap, including scoping, prioritization, issue resolution and execution. The roadmaps are also coordinated with those of other business units and with supporting Centers of Excellence, making collaboration and communication important to the process.
• Deliver thought leadership about marketing and analytics, including points of view to improve current methods and proactive ideation for new opportunities. This role requires strategic problem solving, plus curiosity and awareness of industry trends as the basis for exploring the “art of the possible.”
• Develop talent by creating an engaging work environment, organizing teams for business impact and personal growth, and coaching to develop skills within the team
• Collaborate with marketing leaders, data and analytics peers, and functional partners to generate insights and build capabilities
• Manage executive relationships and represent the Data, Analytics and Insight organization in various business review, governance and decision-making forums

What you are good at

• A centralized data and analytics organization with a clear mission to help Schwab compete on analytics and measurement – in particular, to understand client needs and goals better than anyone, and then to make data-driven, strategic decisions to drive business impact
• A steady pipeline of interesting and challenging marketing analytics projects, including solving for attribution in the “cookie-less future,” leveraging the latest in journey and NLP analytics and shaping the organization that will result from the combined teams from Schwab and TD Ameritrade
• A long history and culture of seeing investing Through Clients’ Eyes https://www.youtube.com/watch?v=Qkic76FWat8

What you have

• Significant relevant experience (10+ years) in analytics, including practical knowledge about quantitative methods, databases and tools, plus leadership experiences in influencing business processes and outcomes
• Familiarity with marketing and advertising concepts, including brand measurement, campaign design and evaluation, marketing metrics, and channel attribution, plus awareness of the key challenges as marketing shifts increasingly to digital channels
• Demonstrated ability to organize, recruit, retain and develop a high performing, highly engaged team
• Strong communication and influencing skills needed to make insights relevant, recommend solutions and drive decision-making
• Additional credentials such as experience in financial services, relevant advanced degrees and consulting experience

Why work for us?

Own Your Tomorrow embodies everything we do! We are committed to helping our employees ignite their potential and achieve their dreams. Our employees get to play a central role in reinventing a multi-trillion-dollar industry, creating a better, more modern way to build and manage wealth.

Benefits: A competitive and flexible package designed to empower you for today and tomorrow. We offer a competitive and flexible package designed to help you make the most of your life at work and at home—today and in the future. Explore further.

Schwab is committed to building a diverse and inclusive workplace where everyone feels valued. As an Equal Opportunity Employer, our policy is to provide equal employment opportunities to all employees and applicants without regard to any status that is protected by law. Please click here to see the policy.

Schwab is an affirmative action employer, focused on advancing women, racial and ethnic minorities, veterans, and individuals with disabilities in the workplace. If you have a disability and require reasonable accommodations in the application process, contact Human Resources at [email protected] or call 800-275-1281.

TD Ameritrade, a subsidiary of Charles Schwab, is an Equal Opportunity Employer. At TD Ameritrade we believe People Matter. We value diversity and believe that it goes beyond all protected classes, thoughts, ideas, and perspectives.