Apps Merchandising Manager, Google Play

Job Description

Due to the current health crisis related to COVID-19 and the escalating visa/travel restrictions in place, we're currently unable to extend offers to anyone who cannot work from Japan due to lockdown visa/travel restrictions, or other restrictive measures until further notice. Consequently, we will be prioritizing candidates who can start in this location by set date as expected. We're keeping the situation under review and would adjust our position should the restrictive measures be removed later on.

Qualifications

Minimum qualifications:

• 5 years of experience in merchandising or marketing role for online commerce or digital content business.
• Experience with the Southeast Asia, Hong Kong, and Taiwan markets
• Experience with the apps ecosystem, categories and business models
• Ability to speak and write in English and one of these languages fluently: Indonesia Bahasa, Thai, Mandarin (Traditional Chinese)

Preferred qualifications:

• 3 years of experience working in function or company focused on mobile, e-commerce or gaming
• Strong analytical skills; ability to analyze research or performance data and apply that analysis to optimize merchandising strategy.
• Ability to work with partners to develop co-promotion or cross-promotion strategies and campaigns.
• Ability to advise on strategies and product requirements to enhance merchandising capabilities. Strong communication skills and collaborative working approach.
• Strong writing skills, particularly in the digital and mobile context

About the job

As a Merchandising Manager, you will help build and maintain Google Play's merchandising program on handsets, web and tablets. Based on your digital content retail experience, you will coordinate and launch effective online features and promotions. You bring to the table strong retail instincts, sharp analytical abilities, and impeccable oral and written communication skills. You are comfortable working cross-functionally with product, design, marketing, engineering, and other teams to develop an innovative user experience. It’s important that you be able to work both independently and collaboratively to develop new content features and scalable merchandising processes. You’ll also have a track record for successful prioritization, meeting critical deadlines, and enthusiastically addressing challenges with an eye toward problem solving.

Google Play is at the heart of the Android ecosystem, providing the apps, games, and digital content services that bring Android devices to life. The Google Play Store serves over a billion users in 150+ markets and is a critical driver of Google’s overall business growth.

The Global Merchandising Team owns content programming within the Google Play Store across all regions and verticals (Apps, Games, etc.). As an Apps Merchandising Manager for Google Play, you will impact millions of users everyday by owning merchandising efforts end-to-end for the Apps vertical within your market(s).

Google Play offers music, movies, books, apps and games for devices, powered by the cloud. It syncs across devices and on the web. As part of the Android and Mobile team, Googlers working on Google Play do everything from engineering our backend systems, to shaping product strategy, to forming great content partnerships. They make it possible for people to do things like buy an ebook or song on their Android phone, then have it instantly available on their laptop. The Google Play team enhances the Android ecosystem by giving developers and partners a premium store where they can reach millions of users.

Responsibilities

• Set the country and regional merchandising strategy for the Apps vertical and execute against the global plan.
• Own the country and regional merchandising program and create apps campaigns and content for Southeast Asia, Hong Kong and Taiwan.
• Analyze internal data, market research and industry trends to select content to promote and to understand how users are engaging with the recommended apps.
• Develop user insight for the Apps vertical, research new and trends apps as well as help test these apps for quality and usefulness.
• Curate, write and/or edit copy for editorial placements on the store.

Location

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