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Growth Marketing Manager

Robinhood

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Job Details

Location: 85 Willow Rd, Menlo Park, CA 94025, USA Posted: Oct 21, 2020

Job Description

About the company

Robinhood is democratizing finance for all. With customers at the heart of our decisions, Robinhood is lowering barriers, removing fees, and providing greater access to financial information. Together, we are building products and services that help create a financial system everyone can participate in.

Robinhood is a fast-growing company and was recognized as a CNBC Disruptor 50 and a LinkedIn Top Startup in 2019. We’re continuing to grow and are looking for incredible talent that can help us achieve our mission.

About the role

As a Growth Marketing Manager, you’ll drive the way we connect with potential users to grow Robinhood’s active user base of customers. Leveraging your growth marketing skills (including paid advertising and experimentation), you’ll create programs and find repeatable channels that reach and activate new users. As the right person for the job, you’ll care deeply about how to leverage media to reach new audiences and build an enduring brand, be creative about deployment of marketing messages, and be rigorous about learning from the data you collect and the experiential campaigns you run. Most importantly, you’ll drive results and significantly grow our customer base.

At your core, you’ll thrive in a fast-paced environment. You’ll be supported by an incredible group of engineers, analysts, content strategists, brand marketers, and product innovators to reach our common goal - to help democratize our financial system.

As the Growth Marketing Manager you will:

  • Create, manage and optimize media campaigns, especially in social and digital media, to attract new customers to Robinhood within our performance goals
  • Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability
  • Manage new media partnerships end-to-end to drive measurable growth
  • Ideate, test, iterate, and optimize growth via paid acquisition, retargeting, and product optimizations across web and native-app growth channels
  • Constantly work on new channels, creatives and other ideas for experimentation, optimization and acquisition growth

What an ideal candidate would have:

  • BA/BS preferred
  • Minimum 5 years of relevant acquisition marketing experience, preferably growing a significant mobile customer base and with paid social media
  • Execution oriented mindset - with the humility, drive, and scrappiness to get it done
  • Love and passion for your craft

Feeling ready to give 100% to democratizing finance for all ? We’d love to have you apply, even if you feel unsure about whether you meet every single requirement in this posting. At Robinhood, we’re looking for people invigorated by our mission, not just those who simply check off all the boxes.

About Robinhood

Robinhood is a commission free stock trading app. We’re on a mission to democratize America’s financial system.

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