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Director of Digital Marketing, SEO and Content

JumpCloud

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Job Details

Location: Denver, Denver County, Colorado, USA Posted: Oct 19, 2020

Job Description

Director of Digital Marketing, SEO and Content

Remote in the U.S. or Denver/Louisville, CO

About JumpCloud

Do you enjoy solving challenging problems using the latest technologies within a great team? Is knowing your work will be highly visible and mission critical a key component for the next step in your career? At JumpCloud, we’re looking for best-in-class talent to help define the future of modern identity and device management from the ground up.

We built a disruptive new technology called Directory-as-a-Service® and it is reinventing a two decade old monopoly, giving thousands of organizations across the globe freedom of choice with their IT solutions. We give companies the ability to remotely manage and control all of their organization’s identities, devices, & resources on a single, comprehensive, cloud-based platform. That means doing it better, faster, easier and more securely by staying on the bleeding edge of technology.

Description:

JumpCloud is hiring a Director of Digital to lead our digital, SEO and content strategy. This is a critical leadership role in our organization. We are looking for an experienced leader with strong problem-solving skills as well as business + technology acumen to understand our business and build a set of programs that help us achieve aggressive growth targets. You will provide leadership and vision to the team and work across the marketing team to deliver all aspects of digital marketing.

Responsibilities:

  • Use our digital channels to establish JumpCloud as a technology leader and must shortlist vendor for businesses who need to implement or replace a legacy directory to adopt identity, access and device management.
  • Responsible for the overall vision, strategy, management, and growth of JumpCloud paid and organic digital channels to acquire and engage with prospects and customers, driving against JumpCloud’s aggressive growth targets of annual growth each year
  • Build a global team of internal and agency digital, SEO and content creation experts, and ingrain SEO best practices into websites and marketing processes, at scale; design and implement content strategy to drive traffic and prospect interest.
  • Analyze buyers’ digital journeys for actionable insights and optimization and use data to create high quality and compelling content that grows traffic and converts higher than the site average.
  • Develop integrated marketing strategies to improve organic channels via partnerships throughout the rest of the business
  • Responsible for accurate forecasting and budgeting of a the digital, SEO and content marketing program
  • Ensure content developed supports SEO and engagement targets

Requirements (must-have)

  • 8-10 years of proven track record in B2B marketing and experience leading in house and agency teams
  • Minimum of 4 years of hands-on experience in digital marketing with deep understanding of Google retargeting/remarketing and SEO/SEM campaigns, Google Analytics, digital marketing tools, including marketing automation and CRM tools
  • Highly motivated and results-focused with experience from growth stage tech companies
  • Ability to set and achieve quarterly demand generation goals to support quarterly lead generation and bookings targets as well as demand for individual marketing events
  • Big picture thinking as well as rolling up sleeves and getting into tactical work. Should be able to create a demand generation plan and write demand generation copy
  • Strong communication and collaboration skills, both verbal and written

Where you’ll be working

We have two offices in Colorado, one in Louisville and one in downtown Denver. Once we reopen offices you will have the opportunity to work from one of our office locations, flex your time or remain fully remote (in the U.S.).

Why JumpCloud?

If you thrive working in a fast, SaaS-based environment and you are passionate about solving challenging technical problems, we look forward to hearing from you!

JumpCloud is an incredible place to share and grow your expertise! You’ll work with amazing talent across each department who are passionate about our mission. We’re out of the box thinkers, so your unique ideas and approaches for conceiving a product and/or feature will be welcome. You’ll have a voice in the organization as you work with a seasoned executive team, a supportive board and in a proven market that our customers are excited about.

Please submit your résumé and brief explanation about yourself and why you would be a good fit for JumpCloud. Please note JumpCloud is not accepting third party resumes at this time.

We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.


About JumpCloud

JumpCloud enables IT to securely manage user identities & connect them to resources regardless of provider, protocol, vendor, or location.

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