Marketing Content Manager

Job Description

Zoom is growing at an explosive pace by every measure - revenues, people, innovation, and customers. Led by Eric S. Yuan, the #1 ranked CEO on Glassdoor, our unique culture makes Zoom an awesome place to work. We are expanding teams across the organization. If you are motivated by delivering happiness, come join us at Zoom! Zoom is looking for a marketing content manager to develop and execute on our content marketing strategy. This role requires you to collaborate across Zoom’s marketing, product, and sales enablement teams to produce high-quality content that supports Zoom’s global business goals.

Responsibilities

• Contribute to Zoom’s marketing content, including capturing and sharing customer stories as blogs, case studies, infographics, and other formats
• Generate and manage content for social, email, SEO, and various marketing programs
• Highly collaborative, cross-functional work with:
- Product marketing to develop assets that translate the technical aspects of the Zoom platform into value-driven messaging for Zoom customers and potential customers - Product and customer success teams to develop content related to specific feature and product releases - Customer and vertical marketing to develop compelling customer stories via video and written case studies, and connect with customers through email content - Enterprise and vertical marketing teams to develop and evolve the industry-specific strategy, messaging, and collateral - Sales enablement to provide context and education around Zoom’s content to make it easier to know which content to leverage in every situation
• Constantly measure Zoom’s content performance and usage, optimizing, scaling, and evolving programs to uplevel Zoom’s brand and presence in the market
• Act as a marketing owner for Guru, our sales content system

Requirements

• Minimum 5 years successful track-record producing B2B content and content programs, strong preference for SaaS and communications technology experience
• Excellent writing and editing skills (AP style), with the ability to successfully adjust tone and tactic for the medium – from blog post to data sheet to case study (writing samples required , possible writing test)
• Hands-on expertise in video production and graphic design – proficiency with some of the following: Premiere Pro, Final Cut Pro, Avid, After Effects, Photoshop, Illustrator, and InDesign
• Ability to collaborate and work with a variety of stakeholders
• Hands-on experience optimizing social content for Twitter, Facebook, LinkedIn, Instagram, and YouTube
• Ability to think and work on both strategy and execution – from looking at a year-out content plan to copy editing a data sheet in a snap
• Understanding of content SEO best practices
• A GIF game that’s on point
• BA/BS required, preference for journalism, English, or related major

***This strategic individual contributor is a FTE on Zoom’s communications team in our Denver location. Applicants must submit a paragraph on yourself and your fit for the role/company, your resume, and minimum of two writing samples.*** Check us out with a free download: zoom.us/download Zoom Video Communications is an equal opportunity employer and evaluates applicants regardless of an individual’s age, race, color, gender, religion, national origin, sexual orientation, disability or veteran status. Our combined differences are what make us Zoom! Apply for this job