Brand Management Consultant - C&F

Job Description

Job Overview

General Mills is seeking a Brand Management Consultant to work on a wide portfolio of brands on an as needed project basis for our Convenience & Foodservice Marketing team. This is a CONTRACT position.

Project assignments can usually last 3-6 months at a time and usually average working 30 hours per week. Project work scope will vary in experiences covering project management, analytics, P&L improvement recommendations customer/channel strategy development/execution, product strategy development/execution, product management, and leading cross functional teams.

• Assess, select, develop and oversee execution of strategies for businesses that drive sustainable growth and deliver financial forecast (Volume, net sales& Profit)
• Lead cross-functional team through development and execution of projects and plans across the 4Ps to win in the market.
• Review performance data to inform shifts to plans to deliver financial targets
• Lead prioritizing business opportunities so cross-functional team can deliver solutions that delight our customers through 4Ps
• Balance and prioritize the roles of innovation, renovation, cost-savings, distribution, trade, revenue management, promotions/communications in achieving growth targets
• Partner with Sales to enable key strategies and activation behind key opportunities

Qualifications

• Bachelor’s degree and 8+ years of work/internship experience, ideally background in:
  • Marketing Management, Brand Management or General Management experience
• Large, matrixed organization experience
• Success in leading cross-functional teams

PREFERRED QUALIFICATIONS

• MBA
• Experience as a Brand Manager or similar roles
• Experience in business to business settings
• Ability to strategically choose levers to balance short-term commitments and long-term business health
• Understand P&L mechanics and how to impact topline and bottom-line drivers
  • Ability to identify and evaluate growth ideas across 4Ps and make connections across our portfolio and segments
  • Ability to determine how to use 4Ps to achieve goals
• Demonstrate comfort and capability with business in all stages of growth – established, new, declining
• Ability to work onsite at the Minneapolis Headquarters

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