Senior Media Planner

Job Description

Who we are: We're a merry band of ridiculously hard-working folks of all disciplines who have scratched and climbed and thunk our way to doing the best work coming out of Seattle for clients all over the globe. Besides being generally asshole-free, we are a place that embraces the bold and fights for great ideas above all else. And we’re part of a global network of agencies who are fighting the same fight in Russian, Mandarin, and London-ese. Check out our work. Stalk us a bit on social. Ask someone you know about our friendly dogs and friendlier bar. Join us in believing in great.

Who we are looking for:

POSSIBLE is seeking a Senior Media Planner with a strong entrepreneurial spirit to join our Seattle team! The role of the Senior Media Planner is to be the day-to-day steward on cross-channel media initiatives (offline & online) for assigned brands, including Strategy, Planning and accurate budget control and flow of media activity. You will be required to develop and maintain a strong knowledge of their clients' business and apply their media understanding accordingly to help deliver against the clients' needs/objectives. You will work closely with the Managers in the development and communication of all media recommendations. You will also be responsible for management, oversight and priority setting for respective Associates.

Our team is energetic, fun and collaborative. We operate as a full-service agency (Media, Creative, Strategy, Business Leadership, Production and Project Management) for this account. We are committed to developing good work and enjoy our jobs and team.

This is a contract opportunity in our Seattle office. We are only seeking local candidates.

What you'll do:

• Build strong relationships with clients and provide strategic and innovative media ideas for their media recommendations
• Maintain accurate budget control and flow of media activity, and update client on timely/consistent basis
• Demonstrate strong understanding of media fundamentals, including media math, target audience development, and communication goals (reach/frequency)
• Demonstrate proficiency with systems/tools (Simmons/MRI, Billing – NetSuite, Competitive – Nielsen Ad Intel, Digital – ComScore, Broadcast - Strata, etc.
• Gather and analyze appropriate research to provide sound, strategic, consumer-insights driven media recommendations
• Establish collaborative, productive working relationship with implementation teams to ensure media strategies are being delivered and brand goals/client needs are being met
• Ensure proper execution of communication plans by monitoring buys/schedules Develop strong working relationship with partner agencies (where/when applicable), helping create a seamless communications process
• Demonstrate creativity and agility when problem solving
• Prepare media authorizations per approved plans/project requests
• Prepare & cascade buying specifications upon client authorizations
• Deliver POVs/position papers on key client issues and/or client opportunities
• Timely delivery of all work
• Coach and train Associates, including: Proper/effective level of delegation, Checking work for accuracy, Teaching media fundamentals and activation
• Demonstrate professional, "lead by example" management style

What you'll need:

• 3-5 years' of experience working in media strategy, media planning, media technology platforms preferably in an agency setting
• Bachelor’s degree from an accredited college or university in Marketing, Communications, or analytical field preferred
• Demonstrate ambition by keeping abreast of industry trends through trade news, industry workshops / seminars and tracking current events
• Willingness to serve as a client facing campaign leader team member (both on the phone and in onsite client meetings)
• Well-versed in the Microsoft Office suite specifically, Excel and Power Point
• Professional in all client communication, both written and verbal
• Committed to cultivating and promoting thought leadership and producing POVs for internal team, company-wide, and external client communication
• Ability to handle multiple projects and prioritize responsibilities
• Ability to work efficiently in a fast-pace and dynamic work environment
• High level of accuracy and attention to detail
• Effective use of time for both self and others; concentrates efforts on the important priorities and acts promptly
• Strong quantitative skills, including analytical abilities and math proficiency
• Self-motivated, but also can work well and contribute in a diverse team environment
• Ability to proactively organize daily tasks and prepare list of to-do’s
• Keen problem-solving and troubleshooting abilities
• Enthusiasm for the future of brand advertising on the web and passion for reaching new heights
• Possible willingness to travel 5%
• 4+ years of media planning and buying. Digital experience required.
• Experience planning, buying and executing dynamic digital media plans.
• Experience with third party ad serving technology
• Ability to plan and manage social media across a variety of social channels is a plus.
• Strong written and verbal communication skills - Must have a knack for telling a story with data.
• Ability to analyze data and market research.

About POSSIBLE:

POSSIBLE believes that a promise is the foundation of every good relationship – and the truth is, brands make promises every day. We are visionaries and innovators working in creative, technology, strategy, and data science to create experiences that keep brand promises so that every interaction is an opportunity to build trust and loyalty. We use data to help us identify opportunities, technology to help us take advantage of them and emotion to make the resulting experiences magical.

We’ve built our agency with our own promise: to foster a culture of inclusiveness and collaboration that appeals to those who want to do great work and make a difference. POSSIBLE creates experiences for some of the world’s most dynamic brands, including Microsoft, AT&T, Nestle, Adidas, and Turner. POSSIBLE is part of WPP and proud to be a Wunderman Thompson company.

Follow POSSIBLE on LinkedIn: https://www.linkedin.com/company/possible-com/

Instagram: https://www.instagram.com/possible/

Twitter: https://twitter.com/POSSIBLE

Facebook: https://www.facebook.com/POSSIBLE.com

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

We rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment.